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Director – Amex Offers, Digital Media, Data Analytics
American Express. Own the Strategy & GTM Analytics agenda for AODM and establish a prioritized roadmap tied to growth objectives .
Posted 10/7/2026full-timeNew York City • New York • United StatesLead💰 $144,250 - $256,250 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in strategy development and analytics, with a strong focus on revenue strategy, monetization, and advanced analytical capabilities. Proven ability to lead cross-functional initiatives and influence senior executives through data-driven insights and recommendations.
Highest-signal resume keywords
10+ Years Experience In AnalyticsRevenue Strategy DevelopmentStrong Analytical FoundationSQL And Python ProficiencyExperience Leading Analytical Teams
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
AnalyticsStrategy DevelopmentRevenue EconomicsScenario ModelingMonetization AssessmentData SciencePricing StrategyInvestment Case DevelopmentAdvanced Analytics MethodologiesAI/ML Application
Soft Skills
Structured Problem-SolvingInfluencing Senior ExecutivesWritten And Verbal CommunicationTeam Development And Mentoring
Industry Keywords
Digital AdvertisingAd TechCard-Linked OffersPaymentsLoyaltyMarketplacesData-Rich Commercial Ecosystems
Tech Stack
Tools & technologiesPythonSQL
About the role
Key responsibilities & impact- Own the Strategy & GTM Analytics agenda for AODM and establish a prioritized roadmap tied to growth objectives
- Shape business and portfolio strategy through analysis of Offers and Ads growth opportunities, strategic scenarios, industry dynamics, and cross-business trade-offs
- Lead revenue strategy and business-case development, including revenue models, pricing and monetization assessments, cost-to-serve analysis, investment cases, and economic guardrails
- Advance go-to-market and growth strategy by evaluating propositions, Card Member opportunities, enterprise and Heat Moments, commercial readiness, product adoption, Sales effectiveness, and cross-functional initiatives
- Own strategic scenario and investment modeling for product economics, monetization cases, and market scenarios
- Lead AODM AI and advanced analytics strategy, including vision, roadmap, portfolio governance, high-value use cases, and measurable outcomes
- Evaluate and incubate emerging analytical capabilities, including research, semantic foundations, AI-enabled tools, and new analytical methods
- Create incubation and transition mechanisms that move successful initiatives into durable operating ownership
- Serve as a senior analytical thought partner to AODM leadership by translating complex analysis into choices, trade-offs, and executive recommendations
- Partner across Analytics, Product, Sales/GTM, Finance, and Technology to connect strategy to execution and measurable outcomes
- Build and develop a high-performing strategy and analytics team
Requirements
What you’ll need- 10+ years of experience in analytics, strategy, data science, consulting, corporate strategy, or a related field, with significant experience in commercially oriented environments
- Proven track record of using analytics to influence strategy, investment, product, pricing, revenue, or go-to-market decisions
- Exceptional structured problem-solving skills, including framing ambiguous questions, developing hypotheses, synthesizing complex evidence, and translating analysis into executive recommendations
- Strong commercial and financial acumen, including business cases, scenario modeling, revenue economics, monetization, or strategic planning
- Strong analytical foundation and fluency working with large and complex datasets; experience with SQL, Python, or comparable analytical tools
- Ability to influence senior executives and lead cross-functional initiatives without relying solely on formal authority
- Strong written and verbal communication skills, with ability to simplify complex analytical concepts while preserving nuance
- Experience leading, developing, and mentoring high-performing analytical or strategy teams
- Employment eligibility to work with American Express in the U.S.; visa sponsorship will not be pursued
- Preferred: experience in digital advertising, ad tech, card-linked offers, payments, loyalty, marketplaces, or other data-rich commercial ecosystems
- Preferred: experience with pricing, monetization, product economics, and commercial strategy
- Preferred: experience developing or applying AI/ML and emerging analytical capabilities
- Preferred: experience taking analytical capabilities from concept to test to scale
- Preferred: familiarity with experimentation, causal inference, forecasting, and advanced analytics methodologies
- Preferred: experience partnering with Product, Sales/GTM, Finance, Data Science, and Technology organizations
Benefits
Comp & perks- Competitive base salaries
- Bonus incentives
- 6% Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
- Equity, if applicable