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Amplitude

Senior Field Marketing Manager

Amplitude

. Design and own regional marketing programs from planning through rollout, aligning priority accounts, audiences and activities with sales and agreed pipeline goals .

Posted 10/30/2026full-timeSingapore • SingaporeSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in designing and executing regional marketing programs that align with sales goals, utilizing integrated campaigns across various channels. Proven ability to manage budgets, coordinate teams, and adapt global strategies to local market needs.

Highest-signal resume keywords
B2B Marketing ExperienceField Marketing OwnershipIntegrated Campaign DesignSales Pipeline ContributionBudget Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Demand GenerationCampaign Data AnalysisEvent ManagementDigital MarketingProgram Coordination
Soft Skills
Influencing SkillsIndependent JudgmentPrioritizationCollaboration
Tools & Technologies
SalesforceMarketo
Industry Keywords
B2B Technology MarketingSaaS MarketingPartner Co-MarketingSEA MarketANZ MarketIndia Tech Ecosystem

About the role

Key responsibilities & impact
  • Design and own regional marketing programs from planning through rollout, aligning priority accounts, audiences and activities with sales and agreed pipeline goals
  • Lead integrated campaigns across field events, digital channels and partner programs
  • Coordinate contributors and allocate resources to deliver against agreed schedules and goals
  • Own events from audience selection and promotion through delivery and follow-up
  • Turn engagement into actionable opportunities for sales
  • Adapt global campaigns, content and messaging to local market needs
  • Coordinate agencies and vendors where needed
  • Track conversion, sales-accepted opportunities and pipeline contribution
  • Test new approaches and recommend changes to the program mix and budget allocation
  • Keep sales and global marketing aligned on campaign priorities, lead follow-up and regional performance
  • Report to the Director of Field Marketing, APJ
  • Collaborate with regional sales, partners and global marketing teams

Requirements

What you’ll need
  • 8–10+ years of relevant B2B marketing experience
  • Hands-on ownership of field marketing or demand generation programs
  • Evidence of contribution to opportunities and sales pipeline
  • Experience designing and delivering integrated campaigns and events from conception through rollout
  • Ability to connect field activity with digital demand generation
  • Ability to influence sales, partners and global marketing teams
  • Ability to align competing priorities and coordinate delivery without relying on formal authority
  • Sound independent judgment in translating regional goals into local plans
  • Experience managing program budgets, timelines, agencies and vendors
  • Experience using campaign and funnel data to explain results and improve performance
  • Experience marketing into SEA, ANZ, and India tech ecosystems
  • Additional valued experience in B2B technology or SaaS marketing, partner co-marketing, and Salesforce, Marketo or similar tools

Benefits

Comp & perks
  • Excellent Medical, Dental and Vision insurance coverages, with 100% employer-paid premiums for employee Medical, Dental, Vision on select plans
  • 401(k) retirement plan with an employer match of up to 1% of eligible pay each pay period up to $2,000 annually
  • Flexible time off
  • Paid holidays
  • Monthly wellness stipend
  • Monthly commuter transit/parking stipend
  • Quarterly learning and development stipend
  • New hire home office equipment stipend
  • 12 weeks of Paid Parental Leave
  • Carrot Fertility Benefits/Adoption/Surrogacy support
  • Back-up Child Care support
  • Mental health and wellness benefits including no-cost employee access to Modern Health coaching and therapy sessions
  • Employee Stock Purchase Program (ESPP)
  • Mentorship programs
  • Management training
  • Wellness initiatives
  • Charitable giving grant
  • Paid volunteer time off