Product Marketing Manager

AMSOIL INC.

. Execute product portfolio strategy aligned with the Company's business goals and market trends .

Posted 9/24/2026full-timeRemote • Wisconsin • United StatesMid-LevelSenior💰 $82,500 - $97,100 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in product portfolio management, market analysis, and strategic marketing within the lubricants and specialty chemicals industry. Proficient in leading cross-functional teams and managing product lifecycles to align with business goals and market trends.

Highest-signal resume keywords

Product Portfolio ManagementMarket Research and AnalysisCross-Functional Team LeadershipStrategic Marketing KnowledgeProject Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product Lifecycle ManagementMarket Data AnalysisPricing Strategy DevelopmentFinancial AnalysisMarketing Messaging Development

Soft Skills

Analytical ThinkingExcellent CommunicationDetail OrientedSelf-MotivatedInterpersonal Skills

Tools & Technologies

Microsoft Office

Industry Keywords

LubricantsGreaseSpecialty ChemicalsChannel StrategyBuyer Personas

About the role

Key responsibilities & impact

Execute product portfolio strategy aligned with the Company's business goals and market trends
Assess and report on portfolio performance, providing insights and recommendations for product portfolio, pricing strategy, and market product plan improvements
Manage projects of varying complexity
Lead product lifecycle management from concept to end-of-life
Collaborate with and lead cross-functional teams through the Stage Gate process for successful product development launches
Conduct market research on industry trends, competitor offerings, emerging technologies, pricing, and customer needs
Analyze market data to shape product positioning and marketing strategies and identify portfolio growth opportunities
Assist in developing product messaging for websites, social media, and marketing collateral
Lead creation of marketing claims measuring products against industry standards or competitive products
Provide sales and customer service teams with market intelligence and technical information
Assist in developing sales tools and resources

Requirements

What you’ll need

Bachelor's degree in marketing, business management, product management, or related field
Minimum of 5 years of relevant work experience or equivalent combination of education and experience sufficient to perform the essential functions of the job
Experience working in lubricants, grease, specialty chemicals, or related industry
Analytical and strategic thinking skills
Strong knowledge of marketing trends, best practices, and resources
Understanding of channel strategy, buyer personals, market and sales funnels, value propositions and brand position
Strong knowledge of common financials; cost of goods sold, gross margin, etc.
Excellent communication and interpersonal skills
Detail oriented with excellent organization and project management abilities
Self-motivated with the ability to work collaboratively in a fast-paced environment
Strong management skills with the ability to supervise others
Proficient in Microsoft Office products

Benefits

Comp & perks

Remote work capability
Competitive wages
Opportunities for advancement
Performance-based rewards
Company bonus
Annual merit increases