Sales Development Representative – Lead

Anthology Careers

. Prospect into target accounts through calls, email, LinkedIn, and multi-threaded outreach .

Posted 10/27/2026full-timeRemote • United StatesSenior💰 $85,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B Sales Development, including building playbooks, defining qualification criteria, and onboarding new team members. Proficient in Salesforce and sales engagement platforms, with strong communication skills and a track record of meeting pipeline goals.

Highest-signal resume keywords

B2B Sales DevelopmentSalesforce ProficiencyPlaybook DevelopmentMentoring ExperiencePipeline Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales DevelopmentPipeline GenerationQualification Criteria DefinitionMulti-Threaded OutreachMetrics EstablishmentObjection HandlingSales Engagement PlatformsAccount-Based MotionsAI-Assisted ProspectingComplex Buying Groups

Soft Skills

Clear CommunicationJudgmentCoachingComfort with AmbiguityLeadership

Tools & Technologies

SalesforceGTM Engineering ToolsSales Engagement Platforms

Certifications & Qualifications

Bachelor's Degree

Industry Keywords

Education SectorGovernment SectorPublic Sector Markets

About the role

Key responsibilities & impact

Prospect into target accounts through calls, email, LinkedIn, and multi-threaded outreach
Qualify inbound interest and hand off sales-ready opportunities to Account Executives
Hit a personal goal for qualified meetings and pipeline generated
Keep Salesforce activity, stages, and handoff notes accurate and complete
Build the SDR playbook, including personas, messaging, sequences, and objection handling
Define qualification criteria and the SDR-to-AE handoff process with leadership
Partner with GTM Engineering on sequencing tools, routing, and reporting
Establish SDR metrics, dashboards, and a weekly operating cadence
Test and document what works so it can scale to a team
Help define the SDR leveling framework, hiring profile, and interview process as the team grows
Onboard and coach new SDRs through call reviews, role plays, and pipeline reviews
Serve as the voice of sales development in GTM planning

Requirements

What you’ll need

Bachelor's degree or equivalent practical experience
3+ years in B2B sales development, with a track record of meeting or exceeding meeting and pipeline goals
Experience selling into complex, multi-stakeholder buying groups
Evidence of building a playbook, sequence library, onboarding program, or similar process
Informal leadership experience such as mentoring, peer coaching, or leading a pod
Working fluency with Salesforce and a sales engagement platform
Comfort with ambiguity and building a function from zero
Clear written and verbal communication, and judgment to know when to use each
Fluency in written and spoken English
Candidates must be legally authorized to work in the country where the role is based and maintain that authorization for the duration of employment
No visa sponsorship or immigration support provided
Preferred: Experience selling into education, government, or other public sector markets
Preferred: Prior experience as an early SDR or on a newly formed team
Preferred: Exposure to AI-assisted prospecting, intent data, or account-based motions
Preferred: Experience partnering with marketing on campaign follow-up and inbound conversion

Benefits

Comp & perks

Additional compensation such as sales incentives
Benefits
Equal employment opportunity/affirmative action employer