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Conversion Rate Optimization Internship
ArabyBrand. Conduct heuristic evaluations on full websites and checkout flows to identify user friction and UX bottlenecks.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates proficiency in analyzing user behavior and optimizing digital experiences through tools like Google Analytics and heatmap software. Capable of conducting A/B testing and synthesizing data into actionable insights while maintaining a strong attention to detail.
Highest-signal resume keywords
Google Analytics 4A/B TestingHeatmap AnalysisHTML & CSSData Analysis
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
User Experience ResearchConversion Funnel AnalysisData SynthesisStatistical Significance MonitoringDigital Ad Copy Alignment
Soft Skills
Attention to DetailIntellectual CuriosityDesire to Learn
Tools & Technologies
Microsoft ClarityHotjarVWOFigPiiGoogle Tag ManagerExcelGoogle Sheets
Industry Keywords
UX BottlenecksMessage Match AuditsICE Scoring FrameworkPIE Scoring FrameworkCustomer Feedback Analysis
About the role
Key responsibilities & impact- Conduct heuristic evaluations on full websites and checkout flows to identify user friction and UX bottlenecks.
- Analyze user behavior using heatmaps, scroll maps, and session recordings with tools such as Microsoft Clarity or Hotjar.
- Perform Message Match audits to align digital ad copy with landing page content.
- Analyze conversion funnels in Google Analytics 4 to identify drop-off points and underperforming audience segments.
- Gather and synthesize qualitative data from customer surveys, feedback forms, and reviews.
- Assist in prioritizing test ideas using ICE or PIE scoring frameworks.
- Support the formulation of data-backed A/B testing hypotheses.
- Assist with setting up, launching, and QA-ing A/B tests using VWO, FigPii, Google Tag Manager, or similar platforms.
- Monitor live tests for data accuracy and statistical significance.
- Assist in creating actionable reports summarizing audit findings and test results.
- Translate quantitative and qualitative data into digestible client insights.
- Support the growth team under direct mentorship from senior experts.
Requirements
What you’ll need- Recent graduate or final-year student in Marketing, Business Administration, UX/UI Design, Computer Science, or a related field.
- No previous professional experience is required.
- Comfortable working with numbers and spreadsheets (Excel / Google Sheets).
- Familiarity with the concepts of Google Analytics, UX research, or heatmap tools (Clarity/Hotjar) through academic projects, online courses, or self-study is a strong plus.
- A basic understanding of HTML & CSS is highly preferred.
- High intellectual curiosity, strong attention to detail, and a desire to learn behavioral psychology and optimization methodologies.
- Good command of written and spoken English.
Benefits
Comp & perks- Hybrid working environment
- Great learning opportunities and mentorship
- A supportive and friendly team dedicated to your growth
- Opportunities for career advancement
- Paid Internship: Gain valuable experience while earning a stipend.
- Learning Opportunities: Work closely with top managers and industry experts to enhance your skills.
- Motivating Work Environment: Join a dynamic workplace that fosters motivation and creativity.
- Multinational Company: Experience working in a diverse and global setting.
- Post-Internship Employment: Potential eligibility for full-time positions with us after the internship period.
- Career Preparation: Help you transition smoothly into the job market.
- Job Placement Support: Benefit from our network and recommendations for positions in leading companies.