Performance Marketing Manager

ArabyBrand

. Lead a multi-client paid growth portfolio and a team of Media Buyers across MENA.

Posted 10/15/2026full-timeCairo • EgyptMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Performance Marketing with a focus on multi-client portfolio management, strategic budget allocation, and advanced measurement techniques across various advertising platforms. Proven ability to lead teams, drive client retention, and implement data-driven decision-making processes.

Highest-signal resume keywords

Performance Marketing ExperienceMeta Ads ManagementGoogle Ads ManagementTikTok Ads ManagementSnapchat Ads Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Performance MarketingBudget AllocationData Quality MeasurementE-commerce StrategyLead Generation StrategyAttribution AnalysisConversion Rate OptimizationAnalytical SkillsClient ManagementQuality Assurance

Soft Skills

LeadershipCoachingCommunicationCommercial JudgmentProblem-Solving

Tools & Technologies

GA4Google Tag ManagerConversion APICRM SystemsPerformance Dashboards

Industry Keywords

MENA Market ExposureClient RetentionPortfolio GrowthSOP DevelopmentRisk Management

About the role

Key responsibilities & impact

Lead a multi-client paid growth portfolio and a team of Media Buyers across MENA.
Own paid growth strategy, forecasting, and budget allocation across clients and markets.
Govern performance and measurement across Meta Ads, Google Ads, TikTok Ads, and Snapchat Ads.
Manage portfolio health, priorities, risks, and operating quality.
Lead account allocation, coaching, quality assurance, capacity planning, hiring input, and performance management.
Lead executive business reviews, expectation management, recovery plans, and critical escalations.
Own measurement across GA4, GTM, pixels, events, Conversion API, offline conversions, CRM reconciliation, attribution, and data quality.
Direct creative testing, funnel diagnosis, CRO collaboration, and full-funnel reporting.
Build SOPs, dashboards, decision logs, launch checklists, risk controls, and continuous improvements.
Manage client retention, portfolio growth, scope discipline, and sustainable profitability.
Translate revenue, pipeline, or qualified-lead targets into funnel assumptions, channel strategy, budget scenarios, and forecasts.
Identify risks early, lead incident response for tracking or performance issues, and document evidence-based decisions and next actions.
Report to the Performance Director.

Requirements

What you’ll need

5+ years of progressive Performance Marketing experience, with clear evidence of leading people, pods, or a multi-account portfolio.
Proven agency experience managing simultaneous accounts, client deadlines, workload planning, quality assurance, escalations, and commercial accountability.
Current, hands-on experience across Meta Ads, Google Ads, TikTok Ads, and Snapchat Ads; practical experience on all four platforms is mandatory.
MENA multi-market exposure, ideally including Egypt, Saudi Arabia, or other GCC markets.
Experience across both E-commerce and Lead Generation, with an understanding of qualified leads, revenue quality, contribution margin, LTV, payback, and retention.
Strong measurement capability across GA4, Google Tag Manager, pixels and events, Conversion API, offline conversions, CRM feedback loops, attribution, and data quality.
Ability to coach and review Media Buyers through delegation, quality assurance, one-to-ones, performance management, hiring input, and capacity planning.
Ability to lead client business reviews and defend strategy with founders, CMOs, and senior stakeholders.
A disciplined testing mindset built around hypotheses, success metrics, decision rules, documented learning, and clear scale-or-stop actions.
Strong analytical and English communication skills, sound commercial judgment, and high professional integrity.
Full-Time availability.
Ability to work three days from the Maadi office and two days remotely.
Ability to use a reliable personal laptop that meets the role’s security and performance requirements.
Submit a CV and at least two case studies containing specified business, budget, channel, role, team, baseline, result, timeframe, measurement, and improvement details.
Do not share confidential client data without authorization.

Benefits

Comp & perks

Medical Insurance
Social Insurance
Training Allowance
Transportation Allowance
Remote Work Policy
Quarterly Bonus
Yearly Profit Share
Equity Track