Senior Performance Media Buyer

ArabyBrand

. Develop and execute comprehensive performance marketing strategies across Google Ads, Facebook Ads, Instagram, LinkedIn, Twitter, and other digital platforms.

Posted 9/25/2026full-timeCairo • EgyptSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing performance marketing strategies across multiple digital platforms, with a strong focus on data analysis, campaign optimization, and budget management. Proven ability to lead teams, mentor junior members, and communicate complex strategies effectively to stakeholders.

Highest-signal resume keywords

Performance MarketingGoogle AdsGoogle AnalyticsA/B TestingData Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign OptimizationMulti-Channel MarketingConversion Rate OptimizationKPI AchievementAudience Targeting

Soft Skills

Excellent CommunicationMentoringAdaptabilityAnalytical Thinking

Tools & Technologies

Facebook AdsInstagram AdsLinkedIn Campaign ManagerFacebook Business Manager

Industry Keywords

Digital MarketingGrowth HackingPerformance Marketing StrategiesROI Maximization

About the role

Key responsibilities & impact

Develop and execute comprehensive performance marketing strategies across Google Ads, Facebook Ads, Instagram, LinkedIn, Twitter, and other digital platforms.
Monitor, analyze, and optimize campaigns to maximize ROI and achieve KPIs such as CPA, CPC, ROAS, and LTV.
Use digital analytics and data for A/B testing, landing-page optimization, and audience-targeting refinement.
Collaborate with Creative, Content, and Analytics teams.
Stay current with digital marketing, performance marketing, and growth-hacking trends and best practices.
Lead and mentor junior team members.
Develop performance reports and provide actionable insights to clients and internal stakeholders.
Manage budgets and optimize resource allocation to maximize campaign performance.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Business, or a related field.
3+ years of experience in performance marketing, preferably within a digital marketing agency.
Proven track record of managing and optimizing successful multi-channel digital marketing campaigns.
Expertise in Google Analytics, Google Ads, Facebook Business Manager, LinkedIn Campaign Manager, and other digital marketing tools and platforms.
Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
Experience with A/B testing and conversion rate optimization.
Excellent communication and presentation skills with the ability to articulate complex strategies to clients and stakeholders.
A growth mindset with a passion for learning and staying ahead of industry trends.
Ability to thrive in a fast-paced, agile environment and adapt to changing priorities.

Benefits

Comp & perks

Exciting bonus opportunities and incentives!
Comprehensive social & health insurance coverage.
Growth Opportunities: continuous learning and career advancement opportunities.
Innovative Environment: dynamic, agile setting where creativity and innovation are encouraged.
Impactful Work: play a crucial role in driving the growth and success of clients' businesses.
Collaborative Culture: passionate team dedicated to excellence and teamwork.
Flexible Work Arrangements: flexible working options, including remote work, to support a healthy work-life balance.