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Arc'teryx Equipment

Global Brand GTM Operations Manager

Arc'teryx Equipment

. Support Go-To-Market (GTM) operations across the Brand function from strategy through execution .

Posted 10/30/2026full-timeNorth Vancouver • CanadaMid-LevelSenior💰 CA$108,000 - CA$142,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Go-To-Market operations, project management, and cross-functional coordination within a global consumer brand environment. Proficient in managing timelines, deliverables, and facilitating communication among diverse teams to ensure successful execution of marketing strategies.

Highest-signal resume keywords
Go-To-Market OperationsProject ManagementCross-Functional CoordinationMarketing Strategy ExecutionGTM Tools Familiarity

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Marketing OperationsProject ManagementGTM Process CoordinationTimeline ManagementDeliverable Tracking
Soft Skills
Strong Communication SkillsOrganizational SkillsCollaborative MindsetSolution-Oriented ApproachAttention to Detail
Tools & Technologies
SmartsheetMondayGTM ToolsProject Management Tools
Industry Keywords
Global Consumer BrandApparel IndustryFootwear IndustryOuterwear Industry

Tech Stack

Tools & technologies
Go

About the role

Key responsibilities & impact
  • Support Go-To-Market (GTM) operations across the Brand function from strategy through execution
  • Connect teams, timelines, and processes to bring global Brand priorities to market
  • Manage the day-to-day operation of the Global Channels GTM pathway
  • Coordinate Global Channel teams through seasonal planning, alignment, and handoffs into execution planning
  • Clarify deliverables, responsibilities, dependencies, and readiness for key GTM stage gates
  • Track seasonal milestones, identify risks or gaps, resolve issues, and escalate decisions as needed
  • Facilitate cross-functional working sessions and reviews
  • Support planning and maintenance of the Brand GTM calendar, milestones, dependencies, and stage gates
  • Lead scheduling and preparation for GTM stage gates and working sessions, including agendas, materials, documentation, and follow-ups
  • Provide updates to Brand and cross-functional partners on milestones, deliverables, and seasonal readiness
  • Maintain visibility into team progress and dependencies and communicate risks and changes
  • Support global-to-regional GTM coordination and seasonal handoffs
  • Oversee GTM process documentation, trackers, and project management tools
  • Contribute to seasonal GTM reviews, lessons learned, and continuous improvement
  • Refine and develop the Global Channels GTM pathway as capabilities and requirements evolve
  • Report to the Director, Global Brand Operations – GTM

Requirements

What you’ll need
  • Bachelor's degree or post-secondary education in a related field
  • 5+ years of experience in marketing operations, GTM operations, project management, or cross-functional program coordination
  • Ideally experience within a global consumer brand or creative environment
  • Experience working within GTM processes in a product-based business within the outerwear, apparel, or footwear industry
  • Understanding of how marketing strategies translate into cross-functional planning, deliverables, and execution
  • Experience coordinating multiple functional teams, managing timelines, and tracking interdependent deliverables
  • Ability to facilitate meetings, communicate expectations, and follow through with stakeholders
  • Ability to proactively identify risks, resolve operational challenges, and recognize when issues require escalation
  • Strong communication and organizational skills, with a collaborative, solution-oriented mindset
  • Familiarity with GTM tools, calendars, and enterprise-wide process coordination
  • Experience and expertise working with project management tools such as Smartsheet and Monday
  • Strong workflow organization and efficiency skills to meet deadlines and manage multiple priorities
  • Relentless attention to detail and ability to prioritize tasks to meet deadlines
  • Ability to work effectively with diverse teams and stakeholders
  • Candidates must be eligible to work in Canada

Benefits

Comp & perks
  • Extended health, dental, and vision coverage
  • Mental health support
  • Fertility benefits
  • Gender-affirming care
  • 24/7 Employee Assistance Program (EAP)
  • RRSP matching
  • Eligibility for Arc'teryx Annual Incentive Plan
  • Access to Employee Stock Purchase program (ESPP) where applicable
  • Paid time off
  • Wellness time
  • No Wasted Day program with dedicated paid days to get outside and explore
  • Parental leave top-up
  • Nesting period for new parents
  • Professional development opportunities
  • Arc'teryx Academies outdoor skill-building events
  • Employee Belonging Councils
  • Employee discounts
  • Pro Deals with exclusive discounted pricing on gear
  • Hybrid work or remote work in Canada with travel to North Vancouver, BC