Director, iLottery Marketing – Communications

Aristocrat

. Lead the coordinated iLottery marketing and communications strategy .

Posted 10/14/2026full-timeLas Vegas • Nevada • United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive experience in leading iLottery marketing and communications strategies, with a strong focus on product marketing, government relations, and B2B engagement. Capable of translating complex narratives into effective messaging for diverse stakeholders while managing cross-functional initiatives and ensuring compliance.

Highest-signal resume keywords

Product Marketing StrategyGovernment Relations EngagementB2B CommunicationsCross-Departmental CoordinationExecutive Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product MarketingGo-To-Market StrategyMessaging DevelopmentMarket ResearchLifecycle MarketingSales SupportRFP ManagementAnalytical SkillsContent MarketingValue Proposition Development

Soft Skills

Strong Writing SkillsPresentation SkillsFacilitation SkillsAttention to DetailGood Judgment

Industry Keywords

ILotteryGamingRegulated TechnologyFintechPublic-Sector TechnologyB2B EnvironmentComplex Collaborator AudiencesMarket IntelligenceCustomer FeedbackTrade Publications

About the role

Key responsibilities & impact

Lead the coordinated iLottery marketing and communications strategy
Serve as the primary iLottery marketing and communications subject matter expert across Global Regulated Marketing and Corporate Affairs and Marketing
Drive positioning, messaging, value propositions, proof points, and narrative architecture for iLottery platforms, products, content, services, and initiatives
Own iLottery go-to-market communications, including audience strategy, executive messaging, thought leadership, industry storytelling, announcements, media opportunities, and reputation-building programs
Ensure product marketing, customer communications, Government Affairs messaging, executive communications, campaigns, events, and sales enablement uphold a consistent market narrative
Coordinate cross-functional iLottery initiatives and provide teams with context and materials
Partner with Government Affairs on market education, policy and legislative context, jurisdiction-specific considerations, and priority market opportunities
Translate iLottery capabilities and customer outcomes into narratives for lottery operators, government collaborators, regulators, policymakers, industry associations, commercial partners, executives, and internal teams
Own go-to-market planning for priority iLottery launches and initiatives from planning through post-launch optimization
Collaborate with Product, Commercial, Sales, Business Development, Customer Success, and regional teams to convert roadmaps, procurement cycles, customer priorities, RFP considerations, competitive activity, and market opportunities into recommendations and deliverables
Support RFP and business development efforts with messaging, value propositions, proof points, presentations, executive briefings, and market-facing materials
Build and maintain sales and partner enablement resources, including product briefs, pitch materials, launch toolkits, messaging frameworks, customer-facing content, briefing books, talking points, FAQs, and reusable content structures
Partner on integrated B2B programs that build awareness, consideration, and preference before procurement cycles and support measurable engagement
Guide iLottery content and messaging across conferences, customer forums, executive engagements, trade publications, digital experiences, newsletters, social channels, and supporting assets
Establish briefs, priorities, governance, timelines, dependencies, owners, and approval paths for accurate, compliant, customer-ready work
Present strategies, investment needs, results, risks, trade-offs, and recommendations to senior leaders and business partners
Support and attend trade shows, customer events, and industry conferences as needed

Requirements

What you’ll need

10+ years of progressive experience across product marketing, communications, go-to-market strategy, public affairs, government relations, content marketing, or related fields
Ideally experience within lottery, gaming, regulated technology, fintech, public-sector technology, or another complex B2B environment
Demonstrated ability to lead coordinated product marketing and communications strategies for complex platforms, products, services, or market initiatives
Experience engaging government, regulatory, public-sector, institutional, or similarly complex collaborator audiences
Solid product marketing background, including positioning, messaging, value propositions, launch preparation, lifecycle marketing, sales support, market research, and customer proof development
Experience developing executive communications, thought leadership, industry content, media narratives, customer communications, and coordinated channel plans
Solid grasp of B2B decision-making processes, procurement and RFP settings
Capability to manage intricate cross-departmental efforts, dependencies, and decisions without direct authority
Strong writing, presenting, facilitating, and executive communication skills
Strong analytical skills and comfort using market intelligence, customer feedback, campaign results, performance data, and competitive insights
Good judgment and high attention to detail when working with claims, proof points, customer data, regulated communications, reputation considerations, and approval processes

Benefits

Comp & perks

Annual bonuses and incentives may be available depending on role and location
Health and wellbeing benefits may be available depending on role and location
Paid time off may be available depending on role and location
Retirement plans may be available depending on role and location
Insurance coverage may be available depending on role and location
Other local or statutory benefits may be available depending on role and location
Comprehensive pay and benefits package
Pay-for-performance compensation approach