Business Development Manager – Optimisation, Energy Upgrades

Armstrong Fluid Technology

. Develop and implement the sales strategy for Optimisation and Energy Upgrades in collaboration with CSG Directors and Offering Managers .

Posted 10/19/2026full-timeManchester • United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and implementing sales strategies within the HVAC and energy sectors, focusing on customer relationship management, market penetration, and achieving sales targets. Proficient in collaborating with cross-functional teams and utilizing CRM tools to drive business objectives and promote energy-efficient solutions.

Highest-signal resume keywords

Sales Strategy DevelopmentHVAC Market ExpertiseCustomer Relationship ManagementCross-Functional Team CollaborationEnergy Efficiency Knowledge

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Business DevelopmentSales Process CoordinationProject ManagementAccount GrowthNegotiation Skills

Soft Skills

Leadership SkillsCommunication SkillsProblem-Solving SkillsConflict ManagementAdaptability

Tools & Technologies

CRM ToolsMS Office SuiteProject Management Software

Industry Keywords

HVACEnergy MarketSustainability PracticesEnergy EfficiencyConstruction Sector

About the role

Key responsibilities & impact

Develop and implement the sales strategy for Optimisation and Energy Upgrades in collaboration with CSG Directors and Offering Managers
Coordinate the entire sales process, focusing on bookings, timely shipments, and maximizing margins
Track bookings, revenue, and margin targets, adjusting tactics as needed
Provide customer support while identifying new sales opportunities
Promote Armstrong’s Design Envelope solutions and their energy-efficiency and lifecycle cost benefits
Drive market penetration and differentiate Armstrong’s products from competitors
Acquire new customers and build relationships with contractors, engineers, and decision-makers
Organize workshops, seminars, and product demonstrations
Communicate with consultants, contractors, facility managers, and end-user clients to identify opportunities early
Position Armstrong as the Basis of Design with end-user customers
Capitalise on infrastructure builds and government stimulus funding
Strengthen consulting engineer relationships to improve order conversion and product specification
Participate in industry events and outreach activities
Collaborate with the Sales Enablement team on technical proposals and DEVA/ROI justification
Champion consistent use of sales tools
Participate in webinars and customer learning initiatives
Provide customer insights and feedback to improve Armstrong’s offerings

Requirements

What you’ll need

University Degree in Engineering
Substantial work experience in business development or sales within the HVAC, energy, or construction sectors
Proven track record of growing accounts, closing large projects, and meeting sales targets within the HVAC market
Strong understanding of the UK energy market, including regulations, energy efficiency, and sustainability practices
Experience working with cross-functional teams (engineering, manufacturing, operations) in industrial or commercial environments
Ability to manage multiple projects and priorities while achieving business objectives
Strong leadership and team collaboration skills
Excellent communication, negotiation and influencing skills with decision-makers
Strong problem-solving, conflict management, and simplification of complex issues
Proven ability to develop and maintain long-term relationships and manage cross-functional teams
Self-motivated, goal-oriented, and comfortable working independently
Proficiency in CRM tools, MS Office Suite, and project management software
Results-driven with a strategic focus on meeting business objectives
Adaptability in a fast-paced environment and passion for sustainability and energy-efficient solutions
Willingness to travel regularly across the UK

Benefits

Comp & perks

Endless opportunities to learn and grow
Opportunity to make a significant impact by reducing carbon emissions and energy costs
Global community dedicated to pushing the boundaries of fluid-flow technology