Head of Marketing, Brand Strategy – Leadership Team

Ascension Business Solutions LLC

. Translate CEO and company priorities into a distinctive U.S.-market brand narrative, campaign themes, and consistent messaging .

Posted 10/22/2026full-timeRemote • PhilippinesSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing integrated marketing strategies and compelling campaigns tailored for American audiences, with a strong focus on lead generation and marketing operations. Proficient in utilizing CRM and analytics to drive campaign performance and improve team effectiveness.

Highest-signal resume keywords

Digital MarketingLead GenerationCampaign ExecutionCRMU.S. Healthcare Experience

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Integrated Marketing StrategiesCampaign PlanningPerformance AnalyticsLead ConversionContent Development

Soft Skills

Excellent Communication SkillsProactive OwnershipDeadline ManagementTeam CoordinationIndependent Judgment

Tools & Technologies

HubSpotGoHighLevelCRM SoftwarePerformance Data ToolsAI-Assisted Content Workflows

Industry Keywords

Healthcare MarketingHome CareStaffingOutsourcingProfessional Services

About the role

Key responsibilities & impact

Translate CEO and company priorities into a distinctive U.S.-market brand narrative, campaign themes, and consistent messaging
Position ABS as a premium managed healthcare workforce and operations partner
Develop founder-led thought leadership from speaking engagements, client stories, site visits, and original insights
Own quarterly campaign planning across Facebook, LinkedIn, YouTube, email, website, and selected partner channels
Partner with Sales on qualified leads, booked demos, lead nurturing, conversion, and marketing-influenced growth
Use CRM and performance data to improve campaigns, test ideas, and stop low-impact activity
Manage, coach, and hold marketing and assigned events/partnership activation staff accountable
Build repeatable briefs, calendars, review processes, and reporting
Lead marketing activation for conferences, partner campaigns, webinars, executive speaking, and client testimonials
Coordinate with Sales on pre-event promotion, targeted outreach, follow-up, and event ROI
Maintain a scorecard covering brand quality, qualified demand, campaign performance, team reliability, and marketing-attributed opportunities
Present insights, risks, and recommendations to leadership
Own marketing outcomes and help ABS become the trusted choice for healthcare business owners

Requirements

What you’ll need

College graduate, preferably with a bachelor’s degree in Marketing, Business, Communications, Digital Marketing, or a related field
1–3 years of experience in digital marketing, lead generation, campaign execution, marketing operations, or a related role
Excellent English communication skills, written and verbal
Willingness to work an 8-hour graveyard shift aligned with U.S. business hours, PH time
Stable internet connection with minimum 100 Mbps download and 50 Mbps upload speeds
Reliable computer equipment with minimum Intel Core i5 or equivalent processor and 8 GB RAM
Backup device
Direct experience developing marketing for American audiences
Ability to create integrated marketing strategies and compelling campaigns
Working knowledge of lead generation, conversion funnels, CRM, analytics, and marketing’s contribution to revenue
Ability to coordinate and improve team performance
Proactive ownership, independent judgment, prioritization, planning, delegation, deadline management, and communication
U.S. healthcare, home care, home health, staffing, outsourcing, franchise marketing, or professional services experience helpful but not required
Experience with founder-led content, events, HubSpot, GoHighLevel, and AI-assisted content workflows is a plus
Resume, portfolio or relevant work links, and two brief campaign examples required for consideration

Benefits

Comp & perks

Competitive compensation package, commensurate with experience and leadership role alignment
Remote work setup
U.S. business hours schedule aligned to PH time