AI Marketing Specialist – Spécialiste en marketing IA

Aspire Software

. Plan, launch, and manage digital advertising campaigns across LinkedIn, Google, email, and other B2B channels .

Posted 9/18/2026full-timeRemote • CanadaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in planning and managing digital advertising campaigns across various B2B channels, with strong copywriting and graphic design skills. Proficient in utilizing AI marketing tools and maintaining brand consistency while coordinating multiple initiatives effectively.

Highest-signal resume keywords

Digital Advertising Campaign ManagementCopywriting SkillsGraphic Design Using Adobe Creative SuiteAI Marketing Tools ProficiencyB2B Marketing Experience

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Digital AdvertisingCopywritingGraphic DesignCampaign Performance TrackingContent CreationProject ManagementBrand ManagementEvent CoordinationEmail MarketingPerformance Metrics Reporting

Soft Skills

Highly OrganizedDetail-OrientedProcess-DrivenStrong Communication SkillsIndependent Work

Tools & Technologies

Adobe Creative SuiteFigmaCanvaLinkedInGoogle AdsEmail Marketing Platforms

Industry Keywords

B2B MarketingTechnology-Enabled ServicesCampaign TimelinesBrand GuidelinesTrade Shows

About the role

Key responsibilities & impact

Plan, launch, and manage digital advertising campaigns across LinkedIn, Google, email, and other B2B channels
Track performance metrics and provide clear reporting
Coordinate campaign timelines, assets, and approvals across internal stakeholders
Create and maintain one-pagers, slide decks, brochures, case studies, and website content
Write copy for ads, landing pages, emails, and sales enablement materials
Adapt technical or complex subject matter into customer-facing messaging
Design visual assets for digital campaigns, presentations, conferences, and social channels
Maintain brand consistency and improve brand guidelines as needed
Support planning and execution of conferences and trade shows
Coordinate booth, signage, printed material, and giveaway logistics
Assist with pre-event promotion and post-event follow-up campaigns
Maintain organized project plans, asset libraries, and campaign calendars
Manage multiple initiatives simultaneously
Proactively identify and address gaps, delays, and quality issues

Requirements

What you’ll need

Fully fluent in the latest AI marketing tools and strategies
3–7 years of experience in a generalist marketing role, ideally in B2B software or technology-enabled services
Strong copywriting skills with the ability to write clearly, concisely, and professionally
Solid graphic design capability using Adobe Creative Suite, Figma, or Canva
Experience running or supporting digital advertising campaigns
Highly organized, detail-oriented, and process-driven
Comfortable working independently in a remote environment
Strong written and verbal English communication skills
Applicants must be legally authorized to work in Canada