Regional Leasing Specialist

Asset Living

. Manage leasing, marketing, and training for a portfolio of student housing communities .

Posted 10/2/2026full-timeRemote • United StatesJuniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leasing management, marketing strategy development, and resident relations within student housing communities. Proficient in training and mentoring teams while ensuring compliance with Fair Housing Laws and effective use of digital marketing tools.

Highest-signal resume keywords

Leasing ManagementMarketing Strategy DevelopmentResident RelationsSocial Media ManagementTraining and Mentoring

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Leasing TechniquesLease DocumentationMarket KnowledgeDigital Marketing CampaignsCreative DesignBasic Computer SkillsOn-Site Software FunctionsResident Retention ProgramsAuditing Lease FilesReporting Systems

Soft Skills

Customer Service TechniquesTeam LeadershipCommunication SkillsProblem-SolvingRelationship Building

Tools & Technologies

CanvaAdobe SuitesSocial Media PlatformsSharePoint

Industry Keywords

Student HousingFair Housing LawsOSHA RequirementsMarket Survey ReportsResident Satisfaction

About the role

Key responsibilities & impact

Manage leasing, marketing, and training for a portfolio of student housing communities
Work with Corporate Operations, Marketing, Community Managers, and staff to set leasing goals and develop strategic marketing plans
Lead leasing teams and achieve effective leasing, marketing, and positive resident relations
Ensure leasing techniques, follow-up procedures, lease documentation, and reporting systems are effective and accurate
Audit lease files and address resident complaints, concerns, and requests
Develop resident retention programs, promotions, newsletters, and resident functions
Show, lease, and move in prospective residents
Develop relationships with business contacts and vendors
Mentor team members on leasing and marketing skills and model customer service techniques
Monitor company and regional performance, industry topics, resident satisfaction, social media, and online campaigns
Develop marketing communications and assist with annual marketing plans, budgets, campaigns, design, and outreach
Monitor leasing and renewal progress and supervise leasing and renewal events
Maintain product, competition, and market knowledge and complete weekly market survey reports
Assist with hiring, training, coaching, counseling, and supervision of on-site staff
Conduct on-site and remote training, outreach training, follow-ups, social media branding training, and SharePoint training content development
Travel approximately 75% annually for property visits, conferences, training, and other business activities

Requirements

What you’ll need

High School Diploma or equivalent; bachelor’s degree preferred or one year of experience in the student housing industry
Ability to understand and perform all on-site software functions
Basic computer skills required
Prior experience managing social media and digital marketing campaigns strongly preferred
Creative design experience and proficiency in Canva or Adobe suites strongly preferred
Basic knowledge of Fair Housing Laws and OSHA requirements
Position entails travel estimated at 75% of work time annually