Senior Director, Regional Leasing – Training

Asset Living

. Provide strategic leadership and operational excellence across a portfolio of multifamily or student housing communities .

Posted 10/2/2026full-timeRemote • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates strategic leadership and operational excellence in multifamily or student housing management, with a focus on leasing performance, resident satisfaction, and financial outcomes. Proficient in leveraging marketing strategies, analytics tools, and compliance with Fair Housing laws to enhance community engagement and operational efficiency.

Highest-signal resume keywords

Strategic LeadershipLeasing Systems ProficiencyAnalytical SkillsMarketing Strategy DevelopmentFair Housing Compliance

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Leasing ManagementMarket AnalysisPerformance AnalysisBudgetingRevenue Forecasting

Soft Skills

Communication SkillsMentoringTeam LeadershipClient Relationship ManagementStrategic Thinking

Tools & Technologies

EntrataJTurnerDomoNinjacatCanvaMailchimp

Certifications & Qualifications

Bachelor’s Degree in MarketingProperty Management Certification

Industry Keywords

Multifamily HousingStudent HousingResident EngagementDigital Marketing TrendsLeasing Velocity

About the role

Key responsibilities & impact

Provide strategic leadership and operational excellence across a portfolio of multifamily or student housing communities
Lead leasing, marketing, training, and client communication to achieve leasing, resident satisfaction, and financial performance goals
Maintain communication with clients, SVPs, Regional Managers, ownership groups, vendors, and internal teams
Represent the company in ownership meetings and contribute to strategic discussions and business expansion opportunities
Develop and implement marketing and leasing strategies aligned with company goals and local market dynamics
Drive preleasing performance and monitor leasing velocity and marketing ROI
Evaluate marketing technologies and third-party platforms
Mentor, train, and coach RLTDs and onsite teams through site visits, performance analysis, and portfolio-wide training
Oversee resident retention programs and guide teams in addressing resident concerns
Analyze market, leasing, marketing, customer experience, and survey data
Collaborate on budgeting, revenue forecasting, and marketing plans
Ensure accurate and timely leasing and marketing reporting
Manage vendor relationships and evaluate partnerships to maximize ROI and leasing results
Travel regularly for site visits, client meetings, and team development

Requirements

What you’ll need

Bachelor’s degree or certifications in marketing or property management preferred
Minimum 5 years of experience in multifamily/student housing with progressive leadership responsibilities
Demonstrated success in leading high-performing leasing teams across multiple markets
Strong analytical, strategic thinking, and communication skills
Proficiency with leasing systems (Entrata), analytics tools (JTurner, Domo, Ninjacat), and marketing platforms (Canva, Mailchimp, third-party vendors)
Deep understanding of Fair Housing laws, digital marketing trends, and resident engagement strategies
Ability to travel regularly for site visits, client meetings, and team development is required