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AT&T

Lead Market Development

AT&T

. Identify and capitalize on new business opportunities through market research, strategic alliances, partnership programs, and distribution expansion .

Posted 10/2/2026full-timeDallas • Texas • United StatesSenior💰 $128,400 - $215,800 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in market research, strategic partnership development, and product commercialization, with a strong focus on driving revenue growth and ensuring regulatory compliance. Proven ability to lead cross-functional teams and mentor staff while executing long-term organizational strategies.

Highest-signal resume keywords
Market ResearchStrategic PartnershipsProduct DevelopmentRegulatory ComplianceCross-Functional Leadership

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Market AnalysisCompetitive AnalysisProduct DesignNew Product DevelopmentStrategic Planning
Soft Skills
MentoringCollaborationNegotiationCommunication
Certifications & Qualifications
Relevant Certification
Industry Keywords
Business DevelopmentMarket PenetrationPartnership ProgramsDistribution ExpansionCustomer Insights

About the role

Key responsibilities & impact
  • Identify and capitalize on new business opportunities through market research, strategic alliances, partnership programs, and distribution expansion
  • Develop and execute short- and long-term strategies for market growth, penetration, products, services, and verticals
  • Lead or contribute to product design, new product development, and delivery from concept through commercialization
  • Lead strategic initiatives and programs, including launch and communication plans at national and market levels
  • Manage cross-functional activities associated with bringing new products and initiatives to market
  • Establish, nurture, and manage strategic partnerships and alliances
  • Negotiate partnership engagement terms to enhance market presence and drive revenue
  • Conduct market research, competitive analysis, customer insights, and market-trend analysis
  • Ensure regulatory compliance and collaborate with marketing, operations, technical, and other teams
  • Mentor less experienced staff, implement long-term organizational plans, and collaborate with senior leadership

Requirements

What you’ll need
  • Bachelor’s degree (BS/BA) desired
  • 5+ years of related experience
  • Certification is required in some areas
  • Office presence a minimum of 5 days per week
  • Must be located in one of the posted locations; no relocation is offered

Benefits

Comp & perks
  • Medical/Dental/Vision coverage
  • 401(k) plan
  • Tuition reimbursement program
  • Paid Time Off and Holidays (at least 23 days of vacation each year and 9 company-designated holidays)
  • Paid Parental Leave
  • Paid Caregiver Leave
  • Additional sick leave beyond what state and local law require may be available but is unprotected
  • Adoption Reimbursement
  • Disability Benefits (short term and long term)
  • Life and Accidental Death Insurance
  • Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
  • Employee Assistance Programs (EAP)
  • Extensive employee wellness programs
  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone