Principal Business Strategist – Digital

AT&T

. Support the articulation and communication of AT&T Digital’s business strategy by developing clear, compelling narratives for senior executive and Board-level audiences .

Posted 9/23/2026full-timeDallas • Texas • United StatesLead💰 $158,200 - $237,400 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in executive storytelling, strategic planning, and project management, with a strong ability to synthesize complex information into actionable insights. Proven track record in influencing cross-functional teams and aligning business strategies with measurable outcomes.

Highest-signal resume keywords

Executive StorytellingStrategic ThinkingProject ManagementKPI UnderstandingCross-Functional Collaboration

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Business WritingPresentation DevelopmentStrategic PlanningData SynthesisProgram ManagementDecision-MakingCustomer Experience StrategyDigital TransformationFinancial AnalysisOperational Insights

Soft Skills

Critical ThinkingProblem SolvingInfluencing Without AuthorityCommunicationNavigating Ambiguity

Certifications & Qualifications

Bachelor’s Degree in BusinessAdvanced Degree Preferred

Industry Keywords

TelecommunicationsMediaTechnologyCorporate TransformationOmnichannel InitiativesDigital Customer JourneysSales and Service Channels

About the role

Key responsibilities & impact

Support the articulation and communication of AT&T Digital’s business strategy by developing clear, compelling narratives for senior executive and Board-level audiences
Coordinate executive presentations, business reviews and strategic updates, ensuring messaging is concise, consistent and aligned with leadership direction, Digital priorities and AT&T’s broader business objectives
Synthesize complex business, customer, operational, financial and technology information into executive-level insights, recommendations and decision-ready materials
Connect Digital’s initiatives and transformation progress to established KPIs, customer outcomes and business performance, clearly communicating results, risks, dependencies and opportunities
Partner with Digital leaders and subject-matter experts to integrate cross-functional inputs into a cohesive view of the organization’s strategy and execution
Support and project-manage priority initiatives as directed by the Director–Chief of Staff, establishing clear deliverables, milestones, owners and success measures while tracking progress and executive commitments
Surface emerging themes, gaps and matters requiring leadership attention, providing insights and recommendations to help inform decisions and strengthen execution
Build alignment and accountability across Digital and its enterprise partners by facilitating collaboration and influencing teams without direct authority
Maintain high standards for message clarity, data integrity, presentation quality and confidentiality

Requirements

What you’ll need

Exceptional executive storytelling, business-writing and presentation-development skills
Strong strategic thinking, critical-thinking and problem-solving capabilities in a highly complex and matrix organization
Ability to synthesize complex or incomplete information into clear insights, implications and recommendations
Strong understanding of KPIs and their connection to strategic priorities, customer outcomes and business performance
Executive presence and the ability to communicate effectively with senior leaders and cross-functional stakeholders
Strong program and project-management skills, with disciplined attention to priorities, milestones, risks and follow-through
Ability to influence and create alignment across teams without direct authority
Ability to navigate ambiguity, manage competing priorities and deliver high-quality work within accelerated timelines
Bachelor’s degree in business, strategy, eCommerce, finance, technology or a related field; advanced degree preferred
Significant experience in business strategy, strategic planning, management consulting, or corporate transformation organization
Demonstrated success developing strategic narratives and presentations for senior executives, Boards of Directors or other high-level stakeholders
Experience supporting complex digital, customer-experience, omnichannel or enterprise transformation initiatives and connecting strategic priorities to measurable business, financial and customer outcomes
Strong understanding of digital customer journeys, product development, sales and service channels, operations or technology organizations
Proven ability to manage complex, cross-functional work and influence senior stakeholders without direct authority
Telecommunications, media, technology or a similarly complex industry background preferred

Benefits

Comp & perks

Medical/Dental/Vision coverage
401(k) plan
Tuition reimbursement program
Paid Time Off and Holidays (at least 23 days of vacation each year and 9 company-designated holidays)
Paid Parental Leave
Paid Caregiver Leave
Additional sick leave beyond what state and local law require may be available but is unprotected
Adoption Reimbursement
Disability Benefits (short term and long term)
Life and Accidental Death Insurance
Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
Employee Assistance Programs (EAP)
Extensive employee wellness programs
Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone