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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in digital design and marketing, with a strong focus on creating engaging web pages and visual content that aligns with brand guidelines. Proficient in utilizing design tools and technologies to enhance user experience and support marketing objectives.
Highest-signal resume keywords
Expert Knowledge Of FigmaStrong Digital PortfolioImage Compositing SkillsRobust Typography SkillsFamiliarity With HTML, JavaScript, CSS
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Web DesignGraphic DesignImage RetouchingWireframingAccessibility StandardsVisual QAType LayoutCompositionLight And Color UnderstandingAI Tools For Image Alteration
Soft Skills
Strong Communication SkillsHighly OrganizedAttention To DetailAbility To Juggle Multiple Projects
Tools & Technologies
Adobe Creative SuiteChrome DevToolsWorkfrontAfter EffectsClaudeGPTFirefly
Certifications & Qualifications
Bachelor’s Degree In Design, Art, Communications, Or Marketing
Industry Keywords
Digital MarketingAd Agency ExperienceIn-House Agency ExperienceDesign SystemsEmerging Technologies
About the role
Key responsibilities & impact- Concept and design marketing campaigns across AT&T digital platforms
- Design modular web pages that communicate marketing hierarchy and support the customer journey while telling the story of complex products and offers
- Produce strong creative following established AT&T brand guidelines and ensure every design reinforces and elevates the brand through consistent visuals
- Composite and retouch multiple images into a single new environment
- Partner with producers, strategists, AT&T marketers, design and copy leads, and copywriters to ensure creative supports both client and business needs
- Ensure comps translate into great online experiences by working closely with the content implementation team and performing visual QA
- Advocate for growth in design by contributing to the evolution of AT&T design systems and best practices
Requirements
What you’ll need- Bachelor’s degree or equivalent experience in design, art, communications, or marketing
- Three + years of ad agency or in-house agency digital experience
- Strong digital portfolio including web pages, UI, beautifully crafted graphic design, image compositing, and type layout
- Expert knowledge of Figma and Photoshop, including Firefly
- Skilled retoucher who can also leverage AI tools for image alteration
- Comfortable using Chrome DevTools, specifically Inspect mode
- Robust typography skills and a strong understanding of composition, light, and color
- Ability to build wireframes
- Well-versed in accessibility standards
- Working knowledge of Adobe Creative Suite, Claude, and GPT
- Familiar with HTML, JavaScript, CSS, and Chrome developer tool
- Familiar with technical limitations and emerging technologies
- Thrives in a lively, fast-paced environment and able to juggle multiple projects with competing deadlines
- Highly organized with precise attention to detail
- Strong communication skills to effectively present concepts and solutions
- Experience with Workfront or similar project management system
- Familiarity with After Effects, 3D, video, or prototyping a plus
Benefits
Comp & perks- Medical/Dental/Vision coverage
- 401(k) plan
- Tuition reimbursement program
- Paid Time Off and Holidays (at least 23 days of vacation each year and 9 company-designated holidays)
- Paid Parental Leave
- Paid Caregiver Leave
- Additional sick leave beyond what state and local law require may be available but is unprotected
- Adoption Reimbursement
- Disability Benefits (short term and long term)
- Life and Accidental Death Insurance
- Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
- Employee Assistance Programs (EAP)
- Extensive employee wellness programs
- Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone
