Manager, Retail Accounts – Trade Marketing

Athletic Greens

. Manage relationships with key national retail partners and strategic accounts .

Posted 10/31/2026full-timeRemote • IrelandMid-LevelSenior💰 €60,000 - €80,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing retail accounts, developing strategic account plans, and executing trade marketing initiatives to drive growth in the consumer packaged goods sector. Proficient in financial analysis, forecasting, and leveraging insights to optimize retail performance across both physical and digital environments.

Highest-signal resume keywords

Retail Account ManagementTrade Marketing ExecutionFinancial Analysis and ForecastingNegotiation and Relationship BuildingCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Account PlanningPromotional PlanningMerchandisingRetail ActivationP&L UnderstandingSales AnalysisForecastingSyndicated Data UsageRetail AnalyticsPerformance Optimization

Soft Skills

CommunicationNegotiationRelationship BuildingOwnershipPrioritization

Industry Keywords

Consumer Packaged GoodsRetail GrowthWellnessSupplementsTrade Spend ManagementEcommerceCategory TrendsPromotional EffectivenessOperational IssuesHigh-Growth Environment

About the role

Key responsibilities & impact

Manage relationships with key national retail partners and strategic accounts
Develop and execute account plans aligned with company priorities and retail growth objectives
Identify opportunities to expand distribution, improve placement, and drive account performance
Lead preparation for line reviews, customer meetings, and new product launches
Negotiate trading terms, promotional funding, and range commitments
Manage product placement, promotional calendars, and merchandising across in-store and digital channels
Partner with Brand to implement retail programs and activations
Ensure initiatives align with brand standards, retailer requirements, and commercial objectives
Drive consistent execution across physical retail and retailer.com environments
Support trade marketing execution, including merchandising, POS, displays, and promotional activations
Support in-store education initiatives
Use shopper insights and performance analytics to optimize campaigns, velocity, and repeat purchase
Manage trade marketing budgets and develop scalable processes, tools, and reporting frameworks
Own account forecasts and monitor performance against plan
Analyze sales, distribution, and promotional performance to identify risks and growth opportunities
Partner with Demand Planning and Supply Chain to maintain in-stock performance
Evaluate promotional effectiveness and trade investment ROI
Manage account-level financial performance and trade spend
Partner with Finance on forecasting, planning, and profitability analysis
Serve as primary point of contact for assigned retail accounts
Build relationships with buyers, category managers, merchandising teams, and ecommerce partners
Collaborate with Brand, Supply Chain, Demand Planning, Finance, and Operations
Communicate customer needs, timelines, and risks to internal stakeholders
Resolve operational issues to support seamless execution
Monitor category trends, competitive activity, and retailer performance
Use retailer reporting and internal analytics to inform recommendations and business decisions
Translate insights into actionable retail growth opportunities
Travel for customer meetings, line reviews, and industry events as required

Requirements

What you’ll need

5+ years of experience managing major retail accounts within CPG across Europe; background in supplements, wellness, or premium CPG preferred
Strong track record of launching and driving growth with large retail partners
Experience managing trade marketing, merchandising, and retail activation programs
Experience developing account plans, forecasts, and promotional plans
Strong understanding of retail buying processes, merchandising, and promotional planning
Experience working across in-store and digital retail environments
Strong financial and analytical skills, including forecasting and trade management, and understanding of a P&L
Ability to operate with a high level of ownership while partnering closely with senior stakeholders
Experience working in highly cross-functional environments with multiple stakeholders
Strong negotiation, communication, and relationship-building skills
Ability to manage multiple priorities in a fast-paced, high-growth environment
Experience using syndicated data, retail analytics, or similar tools
Passion for health, wellness, and scaling a high-growth consumer brand

Benefits

Comp & perks

Competitive compensation and performance-based incentive plans
A 100% remote working environment (excluding Laboratory positions)
Paid holidays
Company-wide reset and reflect days
Unlimited PTO (based on your country of residence)
In-person team meetups
Access to AG1 products and branded swag
Monthly telecom stipend to offset some of the costs of home internet/wifi for eligible team members
All other benefits and insurances as required by law, based on your specific country of residence
Performance bonus
Stock option allocation for eligible roles