Senior Field & Event Marketing Manager

Augeo

. Lead strategy, planning, and execution of trade shows, conferences, sponsorship activations, executive engagements, customer events, and field marketing programs .

Posted 9/22/2026full-timeUnited StatesSenior💰 $85,000 - $95,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive experience in leading field marketing and event marketing strategies that drive pipeline growth and customer engagement. Proven ability to manage complex programs, budgets, and stakeholder relationships while delivering measurable business outcomes.

Highest-signal resume keywords

Field Marketing Strategy DevelopmentEvent Marketing ManagementBudget Management and Financial ForecastingStakeholder Engagement and InfluenceProject Management and Organizational Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Event MarketingTrade Show ManagementExperiential MarketingLead GenerationROI MeasurementData-Driven Decision MakingVendor NegotiationProgram PlanningBudget ManagementPipeline Influence

Soft Skills

Strong Business AcumenExceptional Communication SkillsResourceful Problem SolverSelf-MotivatedAttention to Detail

Industry Keywords

Sponsorship FulfillmentCustomer EngagementExecutive PresenceCross-Functional Team CollaborationClient Service Environment

About the role

Key responsibilities & impact

Lead strategy, planning, and execution of trade shows, conferences, sponsorship activations, executive engagements, customer events, and field marketing programs
Develop event and field marketing strategies supporting pipeline generation, customer engagement, account growth, and broader business goals
Manage program planning and execution, including timelines, budgets, stakeholder communication, logistics, attendee experiences, and onsite operations
Own annual and quarterly planning processes and align event portfolios to organizational objectives
Lead sponsorship fulfillment, exhibitor programs, hosted meetings, booth activations, and experiential marketing initiatives
Advise client stakeholders with strategic recommendations, industry insights, and program guidance
Present program strategies, performance results, business cases, and executive-level recommendations
Partner with sales, field marketing, creative, content, and production teams on integrated marketing programs
Build and maintain project plans while managing communication, timelines, budgets, risks, and deliverables
Serve as primary strategic and operational lead for assigned clients
Track and report attendance, engagement, lead generation, pipeline influence, sponsorship outcomes, and ROI
Analyze program results and recommend improvements
Manage budgets, forecasting, scope changes, financial communication, and event reconciliation
Negotiate and manage vendor, venue, sponsorship, production, and partner agreements
Source, evaluate, and manage vendors, venues, suppliers, exhibitors, contractors, and agency partners
Lead onsite teams during live events and activations
Mentor junior team members and contribute to process improvements and operational excellence
Travel approximately 30% of the year for onsite event execution and leadership
Participate in team meetings, training, and company initiatives

Requirements

What you’ll need

8+ years of experience in field marketing, event marketing, conference marketing, trade show management, experiential marketing, or related disciplines
Experience developing and leading multi-event field marketing portfolios supporting sales, demand generation, customer engagement, and pipeline growth objectives
Experience serving as a strategic advisor to clients or business stakeholders and presenting recommendations to senior or executive-level audiences
Demonstrated success managing complex programs involving multiple stakeholders, priorities, budgets, and deliverables simultaneously
Strong understanding of event and field marketing metrics, pipeline influence, lead generation, ROI measurement, and data-driven decision making
Experience managing significant program budgets, financial forecasting, sponsorship investments, and vendor negotiations
Experience working with exhibitors, sponsors, convention centers, trade show organizers, regional marketing teams, and sales organizations
Exceptional project management and organizational skills
Strong business acumen and ability to connect program strategy to measurable business outcomes
Executive presence and strong written, verbal, and presentation skills
Proven ability to influence stakeholders and drive alignment across cross-functional teams
Resourceful problem solver with strong decision-making capabilities
Self-motivated, highly accountable, and comfortable operating with a high degree of autonomy
Strong attention to detail and commitment to operational excellence
Ability to remain flexible and adaptable in a fast-paced client service environment
Passion for creating exceptional experiences that deliver measurable business results
Must be based in California, Colorado, Florida, Georgia, Illinois, Kansas, Minnesota, Missouri, Nebraska, New York, Ohio, Oklahoma, South Carolina, Texas, or Wisconsin
Must be legally authorized to work in the United States at the time of application and throughout employment
No visa sponsorship is provided now or in the future

Benefits

Comp & perks

Medical, Dental and Vision coverage with additional perks through third party vendors offering more virtual and in person care at your fingertips (must be in select locations)
Paid Long-Term disability and Life Insurance
HSA/FSA plans
Voluntary benefits such as critical, hospital, pet coverage and much more
Employee benefit education, campaigns and wellness opportunities
401k retirement matching and financial planning resources
Education reimbursement
Several EAP resources
13 paid holidays and PTO time
Rewards, incentives and gamification for birthdays, Work-aversery's, professional and personal milestones, company involvement and kudos
Employee referral bonuses
Employee group opportunities
Fun, casual and flexible working environment that embraces the hybrid workstyle
Career growth opportunities
Summer internship program