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Avalere

SVP, Brand Strategy – DTC

Avalere

. Own brand strategy direction across major accounts or portfolios; set vision, priorities, and strategic direction for client work .

Posted 9/18/2026full-timeRemote • United StatesLead💰 $200,000 - $255,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates extensive expertise in brand strategy development and execution, with a focus on leading complex client accounts and influencing high-stakes decisions. Proven ability to mentor and develop senior strategists while maintaining strong relationships with clients and internal stakeholders.

Highest-signal resume keywords
Brand Strategy DevelopmentClient Account LeadershipStrategic ThinkingPeople LeadershipStorytelling Ability

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Brand PositioningMessaging ArchitectureIntegrated ExecutionStakeholder ManagementStrategic Direction
Soft Skills
MentoringInfluencingCollaborationAdaptabilityExecutive Presence
Industry Keywords
HealthcareBrand Strategy OutcomesClient EngagementMarket NeedsHigh-Pressure Environments

About the role

Key responsibilities & impact
  • Own brand strategy direction across major accounts or portfolios; set vision, priorities, and strategic direction for client work
  • Lead development of brand positioning, messaging architecture, and brand narratives that guide integrated execution
  • Serve as senior strategic advisor to clients; influence high-stakes decisions and navigate complex stakeholder dynamics
  • Partner with Engagement Strategy, Creative, Medical/Scientific, Analytics, and Account leadership to activate brand strategy effectively
  • Guide teams through complex strategic challenges; provide escalation support and course-correction when needed
  • Ensure brand strategy remains aligned through execution and adapts to evolving client and market needs
  • Mentor and develop VPs, Senior Directors, and Directors; build strong account-level strategy leadership
  • Own brand strategy outcomes and drive growth and differentiation for major healthcare client accounts

Requirements

What you’ll need
  • 12+ years of experience in brand strategy with deep experience leading complex client accounts
  • Proven track record of owning brand strategy outcomes and influencing senior-level client decisions
  • Strong people leadership skills; able to lead, mentor, and develop senior strategists in high-pressure environments
  • Executive presence and credibility with clients and internal leaders
  • Strong strategic thinking and storytelling ability to translate insight into decisive brand direction
  • Willingness and ability to travel periodically, generally up to 20%

Benefits

Comp & perks
  • 401K plan with an employer match contribution up to 4% (immediately vested)
  • Life insurance
  • Disability coverage
  • Medical, dental, and vision plans
  • Flexible working arrangements, including hybrid and remote work
  • Option to work from anywhere across the globe two weeks each year
  • 20 vacation days
  • One personal well-being day
  • 9 public holidays
  • Gifted end-of-year holidays
  • Early Summer Friday finish in June, July, and August
  • Free counselling through employee assistance program
  • Personalized health support
  • Enhanced maternity, paternity, family leave, and fertility policies
  • Continuous professional development opportunities
  • On-demand training and support
  • Global mobility opportunities across the business
  • Dedicated social opportunities and resources for homeworkers
  • Employee Network Groups
  • Regular career conversations
  • Opportunity for global, cross-capability career moves
  • Fair interview accommodations through the Disability Confident Scheme