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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive expertise in brand strategy development and execution, with a focus on leading complex client accounts and influencing high-stakes decisions. Proven ability to mentor and develop senior strategists while maintaining strong relationships with clients and internal stakeholders.
Highest-signal resume keywords
Brand Strategy DevelopmentClient Account LeadershipStrategic ThinkingPeople LeadershipStorytelling Ability
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Brand PositioningMessaging ArchitectureIntegrated ExecutionStakeholder ManagementStrategic Direction
Soft Skills
MentoringInfluencingCollaborationAdaptabilityExecutive Presence
Industry Keywords
HealthcareBrand Strategy OutcomesClient EngagementMarket NeedsHigh-Pressure Environments
About the role
Key responsibilities & impact- Own brand strategy direction across major accounts or portfolios; set vision, priorities, and strategic direction for client work
- Lead development of brand positioning, messaging architecture, and brand narratives that guide integrated execution
- Serve as senior strategic advisor to clients; influence high-stakes decisions and navigate complex stakeholder dynamics
- Partner with Engagement Strategy, Creative, Medical/Scientific, Analytics, and Account leadership to activate brand strategy effectively
- Guide teams through complex strategic challenges; provide escalation support and course-correction when needed
- Ensure brand strategy remains aligned through execution and adapts to evolving client and market needs
- Mentor and develop VPs, Senior Directors, and Directors; build strong account-level strategy leadership
- Own brand strategy outcomes and drive growth and differentiation for major healthcare client accounts
Requirements
What you’ll need- 12+ years of experience in brand strategy with deep experience leading complex client accounts
- Proven track record of owning brand strategy outcomes and influencing senior-level client decisions
- Strong people leadership skills; able to lead, mentor, and develop senior strategists in high-pressure environments
- Executive presence and credibility with clients and internal leaders
- Strong strategic thinking and storytelling ability to translate insight into decisive brand direction
- Willingness and ability to travel periodically, generally up to 20%
Benefits
Comp & perks- 401K plan with an employer match contribution up to 4% (immediately vested)
- Life insurance
- Disability coverage
- Medical, dental, and vision plans
- Flexible working arrangements, including hybrid and remote work
- Option to work from anywhere across the globe two weeks each year
- 20 vacation days
- One personal well-being day
- 9 public holidays
- Gifted end-of-year holidays
- Early Summer Friday finish in June, July, and August
- Free counselling through employee assistance program
- Personalized health support
- Enhanced maternity, paternity, family leave, and fertility policies
- Continuous professional development opportunities
- On-demand training and support
- Global mobility opportunities across the business
- Dedicated social opportunities and resources for homeworkers
- Employee Network Groups
- Regular career conversations
- Opportunity for global, cross-capability career moves
- Fair interview accommodations through the Disability Confident Scheme
