Senior Product Specialist

Avient Corporation

. Assist in leading strategic product marketing, including market views, segmentation, and multigenerational product planning .

Posted 10/5/2026full-timeAvon Lake • Ohio • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in strategic product marketing, including market segmentation, product positioning, and new product development. Proficient in analyzing market trends and customer needs to drive profitable growth and ensure regulatory compliance.

Highest-signal resume keywords

Product ManagementMarket AnalysisTechnical SupportStrategic MarketingRegulatory Compliance

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Market SegmentationProduct PositioningGross Margin ManagementProduct DevelopmentAnalytical SkillsTechnical Literature DevelopmentSales Performance MonitoringCustomer Needs EvaluationProduct SpecificationsROI Tracking

Soft Skills

Communication SkillsPresentation SkillsInterpersonal SkillsProblem-Solving SkillsProject Management

Industry Keywords

Manufacturing EnvironmentEnvironmental Health & SafetyLSS Improvement ProcessPOL ProcessCustomer Support

About the role

Key responsibilities & impact

Assist in leading strategic product marketing, including market views, segmentation, and multigenerational product planning
Define product platforms and positioning for Avient products
Deliver profitable growth, gross margin targets, margin expansion, vitality index growth, and new product launches
Monitor sales campaigns, advertising programs, technical literature, sales performance, product margins, and profitability
Review product prices, approve price deviations, discontinue unprofitable products, and implement price increases
Oversee development and introduction of new products with Sales, Research, Manufacturing, and Distribution
Develop technical literature, advertising campaigns, product definitions, specifications, and performance standards
Coordinate product promotion, technical presentations, and advertising
Provide ongoing technical support, training, and problem-solving for customers and Avient sales personnel
Develop contacts with major customers and suppliers
Work with Environmental Health & Safety to ensure regulatory compliance
Coordinate with production to ensure product availability meets customer needs
Attend trade and organization functions to develop business contacts and gather market information
Support Avient's LSS improvement process and the POL process
Develop and implement strategic marketing direction for product platforms
Create customer-focused value propositions and ensure product quality and consistency
Manage gross margin for assigned product lines and support market expansion
Translate customer and market trends, feedback, and opportunities into technology focus
Track market size, market share, and ROI
Serve as an individual contributor with no budget responsibility and business-unit-specific sales revenue scope

Requirements

What you’ll need

Bachelor's degree in Business, Marketing, Engineering, Chemistry, or a related field preferred, or equivalent relevant experience
Typically 1–5+ years of experience in product management, technical sales, marketing, customer support, or a related role, preferably within a manufacturing environment
Strong knowledge of assigned products, applications, markets, and customer requirements
Ability to serve as a subject matter expert and provide product guidance and technical support
Strong analytical and problem-solving skills
Ability to evaluate customer needs, product performance, market information, and business opportunities
Ability to manage multiple priorities and projects independently while meeting deadlines
Strong communication, presentation, and interpersonal skills
Ability to work effectively across Sales, Marketing, Operations, Technical, and Customer Service teams

Benefits

Comp & perks

Equal employment opportunity and non-discrimination policy
Disability accommodation support for online applications
Relocation eligibility: No