Director, Market Development

Aya Healthcare

. Develop and execute market-development strategies driving new business, revenue growth and long-term client partnerships .

Posted 10/31/2026full-timeRemote • Massachusetts • United StatesLead💰 $120,000 - $150,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in healthcare business development and strategic sales, with a strong focus on building relationships with C-suite executives and delivering complex workforce solutions. Proven ability to drive revenue growth and client partnerships through innovative strategies and effective communication.

Highest-signal resume keywords

Healthcare Business DevelopmentStrategic SalesRelationship ManagementWorkforce SolutionsNegotiation Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Market-Development StrategiesWorkforce StrategyHealthcare OperationsComplex Solution SellingProposal DevelopmentWorkforce AnalyticsLabor EconomicsVendor Management SystemsManaged Service Provider ProgramsHealthcare Staffing

Soft Skills

Communication SkillsPresentation SkillsCollaborationAccountabilityInnovation

Tools & Technologies

Workforce Management TechnologyVendor Management SystemsWorkforce AI

Certifications & Qualifications

Bachelor’s Degree in BusinessHealthcare AdministrationMarketingNursing

Industry Keywords

Healthcare OrganizationsC-Suite ExecutivesLabor Cost ChallengesStaffing ShortagesClient RetentionStrategic Account GrowthContingent WorkforceExecutive PresentationsHealthcare FinanceEnterprise-Level Solutions

About the role

Key responsibilities & impact

Develop and execute market-development strategies driving new business, revenue growth and long-term client partnerships
Build trusted relationships with C-suite executives and senior leaders across nursing, human resources, finance, operations, supply chain, workforce management and clinical services
Identify healthcare organizations facing labor cost, staffing shortage, contingent workforce, recruitment, retention, scheduling or capacity challenges
Present Aya as a strategic workforce partner rather than a traditional staffing vendor
Position and coordinate Aya solutions, including managed service provider programs, nursing and allied health staffing, locum tenens and physician recruitment, permanent recruitment, workforce management technology, float pool and on-demand staffing, workforce AI and analytics, international talent and direct-hire programs, and advisory, payrolling and workforce-disruption services
Lead consultative discovery meetings, executive presentations, demonstrations, proposal development and customer negotiations
Partner with Business Development on executive-level business cases demonstrating measurable value
Monitor healthcare labor-market trends, competitive activity, regional workforce dynamics and emerging client needs
Represent Aya at healthcare conferences, executive forums, industry events and strategic networking opportunities
Promote responsiveness, accountability, collaboration, innovation and care for clients, clinicians and colleagues
Deliver success through new client acquisition, revenue growth, partnership expansion, pipeline generation, forecast accuracy, client retention, satisfaction and strategic account growth

Requirements

What you’ll need

Bachelor’s degree in business, healthcare administration, marketing, nursing or a related field; equivalent experience may be considered
Seven or more years of progressive experience in healthcare business development, strategic sales, consulting, staffing, workforce solutions or health-system partnerships
Demonstrated success selling complex solutions to hospitals, health systems or other healthcare organizations
Proven ability to establish relationships with senior executives and influence decisions across multiple stakeholder groups
Strong understanding of healthcare operations, labor economics, workforce strategy and provider challenges
Excellent presentation, negotiation, communication and relationship-management skills
Ability to translate complex workforce challenges into clear, compelling business solutions
Willingness to travel regularly within the assigned market and nationally as needed
Preferred: experience with managed service provider programs, vendor management systems, healthcare staffing, workforce technology or permanent recruitment
Preferred: existing relationships with hospital and health-system executives
Preferred: experience selling enterprise-level solutions across multiple facilities or service lines
Preferred: familiarity with healthcare finance, labor productivity, contingent workforce spend and workforce analytics
Preferred: master’s degree in healthcare administration, business administration or a related discipline

Benefits

Comp & perks

Free premium medical, dental, life and vision insurance
Generous 401(k) match
Reimbursements and discretionary bonuses for eligible employees and where required by applicable law
Paid sick leave in accordance with applicable state, federal, and local laws
Goal-based celebrations and rewards
Company-sponsored virtual events, happy hours and team-building activities
Birthday treat
Unlimited DTO (time off)
Daily virtual yoga, meditation or boot camp classes