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Marketing Operations Manager
B-Stock Solutions. Serve as primary platform owner for Braze, including system health, configuration, and resolving platform issues .
Posted 9/16/2026full-timeBoston • California • United StatesMid-LevelSenior💰 $100,000 - $140,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in platform ownership and administration, particularly with Braze, while ensuring compliance with SEO, AEO, and GEO standards. Capable of optimizing content operations and marketing workflows to enhance data integrity and deliver measurable results.
Highest-signal resume keywords
Braze Platform AdministrationSEO FundamentalsContent Management System (CMS) OwnershipMarketing Operations ExperienceAI Tools Application
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Platform ConfigurationData IntegrityEvent TrackingSegmentation InfrastructureContent GovernanceKeyword FrameworksOrganic Traffic TrackingCrawl Error MonitoringContent Freshness StandardsMarketing Workflow Design
Soft Skills
High Ownership OrientationProcess DesignProblem SpottingPlain-Language Communication
Tools & Technologies
BrazePayload CMSAirOpsMarketing Automation PlatformsCustomer Engagement Platforms
Industry Keywords
SaaSMarketplaceContent OperationsMarketing Technology StackContent Discovery
About the role
Key responsibilities & impact- Serve as primary platform owner for Braze, including system health, configuration, and resolving platform issues
- Monitor and continuously optimize deliverability, bounce/unsubscribe trends, event tracking accuracy, and data synchronization
- Own user management, permission structures, workspace governance, segmentation infrastructure, contact properties, event schemas, and suppression mechanics
- Own AirOps configuration and administration to apply SEO/AEO/GEO standards across published content
- Maintain keyword frameworks, content briefs, optimization checklists, and publishing governance
- Ensure published content meets SEO, AEO, and GEO standards, including structured data, topical hierarchy, and authoritativeness signals
- Track organic traffic and content compliance metrics; surface gaps and recommendations; refine playbooks
- Own Payload CMS backend administration, data integrity, page governance, freshness reviews, and content asset library management across bstock.com
- Monitor Core Web Vitals, crawl errors, broken links, and mobile usability
- Maintain content freshness standards and deliver regular website health summaries to marketing leadership
- Own the publication SLA from content approval to publication
- Build and maintain methodology for tracking B-Stock's share of voice in AI-generated search responses
- Design, document, and enforce marketing workflows across intake, approval, publishing, and reporting
- Run the master editorial calendar and coordinate timing, dependencies, and priorities
- Connect marketing sub-functions with sales, product, and customer success on shared programs
- Flag redundancies and recommend consolidation across the marketing technology stack
- Report directly to the VP of Strategy as an individual contributor
Requirements
What you’ll need- 4+ years of experience in marketing operations, content operations, or a closely related function at a SaaS or marketplace company
- Hands-on platform administration of a marketing automation or customer engagement platform — configuration, data integrity, integrations (Braze strongly preferred; Iterable, Klaviyo, or similar)
- Hands-on CMS ownership — publishing, auditing, governance — including headless/developer-forward platforms
- Working knowledge of SEO fundamentals, with familiarity in how AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) are reshaping content discovery
- Practical experience applying AI tools within marketing workflows
- High ownership orientation — designs processes that scale without babysitting, spots gaps before they become problems, and translates operational complexity into plain-language recommendations for senior leadership
- Work Authorization required.
Benefits
Comp & perks- Competitive compensation packages, including bonus and options
- Medical, Dental, and Vision benefits
- Paid Time Off
- Telecommuting
- Matching 401(K)
- Support for continuing education
- Team offsites, social events, and extracurricular activities
- Snacks, drinks, and the occasional box of donuts