Integrated Media Planner

Basis Technologies

. Develop and monitor media plans .

Posted 11/9/2026full-timeRemote • United States, CanadaJuniorMid-Level💰 $61,010 - $76,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in digital media planning and buying, with a strong focus on programmatic media, real-time bidding, and strategic client service. Proficient in utilizing media tools and analytics to drive campaign performance and client satisfaction.

Highest-signal resume keywords

Digital Media PlanningProgrammatic Media BuyingDemand Side Platform ExperienceBasis CertificationAdvanced Excel Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital Media PlanningProgrammatic Media BuyingReal-Time BiddingHolistic Media PlanningDigital Reporting DashboardsCampaign Performance AnalysisKPI DevelopmentVendor NegotiationInsertion Order ManagementCreative Asset Coordination

Soft Skills

Strategic ThinkingProactive Client ServiceProblem-SolvingCross-Functional CollaborationEffective Communication

Tools & Technologies

Demand Side Platform3rd Party Ad ServerDatoramaSyndicated Media ToolsMedia Planning Software

Certifications & Qualifications

Basis Certified

Industry Keywords

Media PlansClient SatisfactionCampaign ExecutionMedia ChannelsAnalytics Collaboration

About the role

Key responsibilities & impact

Develop and monitor media plans
Manage media fundamentals education
Steward media execution for a suite of Basis clients
Leverage understanding of the digital media landscape and Basis products to craft media planning recommendations tied to overarching strategy
Deliver integrated media plans across all media channels with clear rationale
Maintain understanding of syndicated media tools and their use in planning
Collaborate with analytics to align media strategies and reporting deliverables with business objectives and success measures
Negotiate with vendors for optimal inventory and pricing
Guide and assist in shaping KPIs for strategic media plans
Cultivate relationships with associate media planners, ad operations, campaign analytics, and search and social media buyers
Provide solutions-oriented, high-level client service
Contribute to campaign performance, client satisfaction, and retention alongside ICS leadership and Client Development
Manage insertion orders, post-IO media plan revisions, and publisher IO approvals
Actualize campaigns to meet budgets and KPIs and deliver in full
Assist Finance with billing executions and discrepancies
Complete traffic sheets and assist with gathering creative assets and instructions

Requirements

What you’ll need

2+ years of experience in digital media planning and buying
Understanding and interest in programmatic media and real-time bidding
Experience working alongside a Demand Side Platform
Strategic thinking and proactive client service skills
Strong written and verbal communication skills
Strong issue resolution and problem-solving capabilities
Ability to work well in a cross functional team environment
Passion for staying current with the latest research and media tools
Intermediate to Advanced Excel and PowerPoint skills
Commitment to creating inclusive, respectful environments where all voices are valued and supported
Thoughtful approach to collaboration, design, and decision-making that prioritizes equity, access, and continuous learning
Hands on DSP buying experience
Previous holistic media planning experience
Experience working with a 3rd party ad server
Experience in digital reporting dashboards such as Datorama
Experience in holistic media planning with a focus on search and social
Basis Certified

Benefits

Comp & perks

Flexible work week
401k/RRSP matching
Mental health support
Paid sabbaticals
Generous parental leave
Flexible work options
Competitive benefits
Remote, hybrid, or on-site work options across the U.S. and Canada
Equal-opportunity workplace
Interview accessibility assistance