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Basis Technologies

Integrated Media Planner

Basis Technologies

. Develop and monitor media plans .

Posted 9/22/2026full-timeRemote • United States, CanadaJuniorMid-Level💰 $61,010 - $76,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in digital media planning and buying, with a strong focus on programmatic media, real-time bidding, and strategic client service. Proficient in utilizing media tools and analytics to drive campaign performance and client satisfaction.

Highest-signal resume keywords
Digital Media PlanningProgrammatic Media BuyingDemand Side Platform ExperienceBasis CertificationDigital Reporting Dashboards

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Media PlanningMedia ExecutionKPI DevelopmentBudget ManagementExcelPowerPointIssue ResolutionProblem-SolvingHolistic Media PlanningCampaign Performance Analysis
Soft Skills
Strategic ThinkingProactive Client ServiceCollaborationCommunicationContinuous Learning
Tools & Technologies
Syndicated Media Tools3rd Party Ad ServerDatoramaAnalytics ToolsMedia Buying Platforms
Certifications & Qualifications
Basis Certified
Industry Keywords
Digital Media LandscapeIntegrated Media PlansVendor NegotiationClient SatisfactionCross-Functional Teamwork

About the role

Key responsibilities & impact
  • Develop and monitor media plans
  • Manage media fundamentals education while stewarding media execution for a suite of Basis clients
  • Leverage understanding of the digital media landscape and Basis products and solutions to craft media planning recommendations tied to overarching strategy
  • Deliver integrated media plans across all media channels with clear rationale
  • Maintain understanding of syndicated media tools and their contribution to planning
  • Collaborate with analytics to align media strategies and reporting deliverables with business objectives and success measures
  • Negotiate with vendors to secure inventory and pricing
  • Guide and assist in shaping KPIs for strategic media plans
  • Cultivate relationships with associate media planners, ad operations, campaign analytics, and search and social media buyers
  • Provide solutions-oriented, high-level client service
  • Contribute to campaign performance, client satisfaction, and retention alongside Integrated Client Solutions and Client Development teams
  • Manage insertion orders, post-IO media plan revisions, and publisher IO approvals
  • Actualize campaigns to meet budgets and KPIs
  • Assist Finance with billing executions and discrepancies
  • Complete traffic sheets and assist with creative assets and instructions

Requirements

What you’ll need
  • 2+ years of experience in digital media planning and buying
  • Understanding and interest in programmatic media and real-time bidding
  • Experience working alongside a Demand Side Platform
  • Strategic thinking and proactive client service skills
  • Strong written and verbal communication skills
  • Strong issue resolution and problem-solving capabilities
  • Ability to work well in a cross functional team environment
  • Passion for staying current with the latest research and media tools to guide recommendations
  • Intermediate to Advanced Excel and PowerPoint skills
  • Commitment to creating inclusive, respectful environments where all voices are valued and supported
  • Thoughtful approach to collaboration, design, and decision-making that prioritizes equity, access, and continuous learning
  • Hands on DSP buying experience
  • Previous holistic media planning experience
  • Experience working with a 3rd party ad server
  • Experience in digital reporting dashboards such as Datorama
  • Experience in holistic media planning with a focus on search and social
  • Basis Certified

Benefits

Comp & perks
  • Flexible work week
  • 401k/RRSP matching
  • Mental health support
  • Paid sabbaticals
  • Generous parental leave
  • Flexible work options