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Basis Technologies

Media Planning Associate

Basis Technologies

. Support the media planning process and help drive client satisfaction .

Posted 10/16/2026full-timeRemote • United States, CanadaJuniorMid-Level💰 $51,529 - $63,700 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in digital media planning and buying, with a strong focus on programmatic, search, and social media strategies. Proficient in communication and collaboration within cross-functional teams to drive client satisfaction and campaign performance.

Highest-signal resume keywords
Digital Media PlanningProgrammatic BuyingClient CommunicationDSP Buying ExperienceBasis Certification

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Digital Media MetricsCampaign Performance AnalysisMedia Proposal CreationIntermediate MS ExcelIntermediate PowerPointDigital Reporting DashboardsPaid Search AdvertisingPaid Social AdvertisingIntegrated Digital Media ChannelsPerformance Measurement Plans
Soft Skills
Strategic ThinkingProactive Client ServiceIssue ResolutionProblem-SolvingCollaboration
Tools & Technologies
DatoramaBasis Tech
Certifications & Qualifications
Basis Certified
Industry Keywords
Integrated Media PlanningMedia BriefsCross-Functional TeamClient-Facing WorkstreamsMedia Landscape

About the role

Key responsibilities & impact
  • Support the media planning process and help drive client satisfaction
  • Interpret campaign performance data, media briefs, and industry insights to guide strategic thinking
  • Contribute to execution and communication across internal and client-facing workstreams
  • Develop a foundational understanding of integrated digital media channels, including programmatic display, video, CTV, audio, paid social, and paid search
  • Support media proposal creation for assigned accounts through PowerPoint slides or Word deliverables
  • Shadow Integrated Media Planners on more complex accounts
  • Build familiarity with media metrics and assist in developing performance measurement plans
  • Manage internal workflows and timelines for assigned accounts
  • Act as a primary point of contact for day-to-day needs on assigned accounts
  • Stay current on the digital media landscape and Basis Tech capabilities to identify opportunities and support account growth
  • Gain visibility into planning, buying, reporting, and delivery processes, connecting internal teams and client needs

Requirements

What you’ll need
  • Strategic thinking and proactive client service skills
  • Proven communication skills, particularly in a client-facing manner
  • Strong issue resolution and problem-solving capabilities
  • Ability to work well in a cross-functional team environment
  • Passion for learning and staying up to date on media research and systems
  • Intermediate MS Excel and PowerPoint skills
  • Commitment to creating inclusive, respectful environments where all voices are valued and supported
  • Thoughtful approach to collaboration, design, and decision-making that prioritizes equity, access, and continuous learning
  • 6+ months of experience in digital media planning and/or buying, with programmatic, search and/or social experience being a plus
  • Hands-on DSP buying experience
  • Previous holistic media planning experience
  • Experience in digital reporting dashboards such as Datorama
  • Experience buying Paid Search and/or Paid Social ads
  • Basis Certified

Benefits

Comp & perks
  • Flexible work week
  • 401k/RRSP matching
  • Mental health support
  • Paid sabbaticals
  • Generous parental leave
  • Flexible work options
  • Competitive benefits
  • Potential bonuses
  • Potential equity
  • Remote, hybrid, or on-site work options at headquarters