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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing high-volume outbound sales pipelines and executing the full sales cycle, including prospecting, lead qualification, and closing. Proficient in utilizing AI tools for prospecting and familiar with finance industry marketing strategies.
Highest-signal resume keywords
Outbound Sales Pipeline ManagementFull Sales Cycle OwnershipAI Tool Proficiency (Claude, Apollo)CRM Proficiency (Salesforce)Finance Industry Familiarity
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales ProspectingLead QualificationNegotiationClosing SalesExcel ProficiencyCanva ProficiencyPowerPoint/Keynote Proficiency
Soft Skills
Strong Verbal CommunicationStrong Written CommunicationOrganizedDetail-OrientedEntrepreneurial Mindset
Tools & Technologies
CRM ToolsSalesforceApolloClaude
Certifications & Qualifications
Bachelor's Degree
Industry Keywords
MediaAdvertisingFinanceDigital OutreachBusiness Development
Tech Stack
Tools & technologiesApollo
About the role
Key responsibilities & impact- Build and manage a high-volume outbound pipeline through cold email, LinkedIn, and other digital outreach
- Own the full sales cycle from prospecting and lead qualification through pitching, negotiating, and closing
- Manage the business brought in across BDG's portfolio
- Identify and pursue expansion opportunities within smaller finance accounts
- Meet weekly and monthly activity benchmarks and revenue targets
- Partner with sales leadership to refine targeting, messaging, and sequencing for the finance vertical
- Use AI tools such as Claude and Apollo to build prospecting lists, draft outbound sequences, and create pitch materials
- Develop working knowledge of BDG's digital, social, video, and experiential solutions
- Track and report pipeline, activity, and forecasted revenue in the CRM
Requirements
What you’ll need- 1–2 years of experience in media and/or advertising, in a sales role or a sales-adjacent role such as account management
- Familiarity with finance industry categories and how they market to different finance personas is preferred
- Comfortable with high-volume outbound prospecting and rejection
- Entrepreneurial mindset; comfortable with ambiguity and building processes
- Professionally familiar with Claude or a similar AI tool; able to learn sales technology such as Apollo
- Strong verbal and written communication skills
- Organized and detail-oriented; able to manage a self-sourced pipeline
- Proficient in Excel, Canva, PowerPoint/Keynote, and CRM/sales tools such as Salesforce or Apollo
- Bachelor's degree or equivalent practical experience
