Marketing Manager, Diagnostics

Beacon Biosignals

. Maintain clean, actionable data across diagnostics marketing and sales systems in partnership with RevOps .

Posted 9/22/2026full-timeRemote • Massachusetts • United StatesMid-LevelSenior💰 $100,000 - $125,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Marketing Operations and Analytics, with a strong focus on CRM and marketing automation platforms, as well as compliance with FDA regulations. Capable of managing digital campaigns, editorial calendars, and cross-functional projects effectively.

Highest-signal resume keywords

CRM ExpertiseMarketing Automation PlatformsFramer CMS ExperienceDigital Campaign ManagementFDA Compliance Knowledge

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing AnalyticsData ManagementEmail Campaign ExecutionLead TrackingContent ManagementAttribution ModelingCopy GenerationROI AnalysisEvent CoordinationScientific Content Management

Soft Skills

CollaborationProject ManagementCommunicationFeedback ProvisionCross-Functional Coordination

Tools & Technologies

SalesforceHubSpotAsanaWebflowFramer

Certifications & Qualifications

Bachelor's Degree

Industry Keywords

Medical Device MarketingDiagnosticsPromotional Content ComplianceMulti-Audience Brand SupportEvent Logistics Management

About the role

Key responsibilities & impact

Maintain clean, actionable data across diagnostics marketing and sales systems in partnership with RevOps
Implement tagging structures and workflows
Manage the marketing attribution model across touchpoints
Execute CRM activities including email campaigns, workflows, lead tracking, and list management
Maintain and update Diagnostic-specific website pages using Framer CMS
Build and manage an editorial calendar and grow LinkedIn presence
Track awareness days, research milestones, and cultural moments for timely content
Manage digital campaigns, including copy generation, design, UTM tracking, vendor management, and ROI analysis
Collaborate with designers on visuals, animations, and data storytelling
Develop and maintain sales enablement materials for sleep physicians, neurologists, and PCPs
Coordinate cross-functional projects, manage Asana boards, and facilitate internal marketing communications
Build and manage ideal customer profiles with targeted messaging and value propositions
Own the conference calendar from opportunity identification through post-event ROI analysis
Coordinate event logistics, materials, vendors, budgets, outreach, and follow-up campaigns
Manage scientific content submission deadlines and event-related social amplification
Identify award opportunities and manage submissions
Scout podcast and speaking opportunities for subject matter experts

Requirements

What you’ll need

Bachelors degree and 5+ years of experience in Marketing Operations or Marketing Analytics
Deep expertise with CRM and marketing automation platforms (e.g., Salesforce, HubSpot)
Experience in medical device, diagnostics, marketing
Familiarity with FDA-regulated promotional content and compliance review processes
Experience with Framer, Webflow, or similar no-code CMS platforms
Background supporting a dual or multi-audience brand
Basic design literacy; experience providing feedback on marketing collateral

Benefits

Comp & perks

Equity
PTO
Other benefits
Asynchronous work practices supporting a first-class remote work experience
In-person office hubs available in Boston, New York and Paris