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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive experience in brand design and creative leadership, with a strong focus on visual storytelling, typography, and digital design tools. Proven ability to manage projects effectively while collaborating with cross-functional teams to enhance brand identity and deliver high-quality creative assets.
Highest-signal resume keywords
Brand Design ExperienceCreative Leadership for B2B BrandsExpertise in Typography and Visual HierarchyProficiency in Digital Design ToolsProject Management Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Brand DesignVisual Identity SystemTypographyColor TheoryLayout DesignVisual StorytellingCreative Asset ProductionCampaign DevelopmentCreative FeedbackMentorship
Soft Skills
Collaborative MindsetOrganizational SkillsCommunication Skills
Tools & Technologies
AI-Powered Design ToolsAsanaProject Management Tools
Industry Keywords
B2B BrandingCreative DirectionDigital DesignPrint DesignMotion Content
About the role
Key responsibilities & impact- Own and maintain Benevity’s visual identity system across all platforms
- Maintain and strengthen brand design systems and guidelines
- Design and produce creative assets involving typography, color, composition, and motion
- Audit and refine brand assets and campaigns to elevate visual quality
- Lead brainstorms and concept development for marketing programs, product launches, and thought leadership content
- Provide creative feedback and mentorship to improve team craft
- Partner with cross-functional teams to support a unified brand experience
- Direct creative for video, motion content, and web experiences
- Champion effective use of AI-powered design tools
- Lead the creative team’s intake process, project prioritization, and capacity planning
Requirements
What you’ll need- 8 or more years of experience in brand design
- At least 3 years of creative leadership experience for B2B brands
- Strong portfolio demonstrating exceptional design execution across digital, print, and campaign work
- Strong expertise in typography, color, layout, and visual hierarchy
- Exceptional visual storytelling skills
- Ability to articulate design decisions clearly to stakeholders
- Expert-level proficiency in modern and evolving digital design tools
- Versatility between high-impact hero assets and quick-turn creative work
- Collaborative mindset and comfort giving and receiving direct, constructive creative feedback
- Strong organizational skills for managing timelines, tracking deliverables, and balancing capacity in project management tools such as Asana
Benefits
Comp & perks- Flexible hybrid work approach with no set in-office requirement
- Innovative work
- Growth opportunities
- Caring co-workers
- Purpose-driven work
- Employee resource groups
- Investment in diversity, equity, inclusion and belonging
- Accessible hiring process and accommodations for candidates with disabilities
