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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in outbound prospecting and lead generation, with a focus on building and maintaining a strong pipeline aligned to quota goals. Proficient in engaging prospects, qualifying interest, and optimizing conversion rates while collaborating closely with sales teams.
Highest-signal resume keywords
Outbound ProspectingLead GenerationCRM ManagementStrong Communication SkillsPerformance Metrics
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Lead GenerationPipeline ManagementData TrackingConversion Rate OptimizationDiscovery Meetings
Soft Skills
ResilienceMotivationCompetitivenessAdaptability
Tools & Technologies
CRM Software
Industry Keywords
Healthcare ExperienceSales Development RepresentativeGTM StrategyQualified MeetingsSQL Conversions
Tech Stack
Tools & technologiesSQL
About the role
Key responsibilities & impact- Conduct outbound prospecting via phone, email, LinkedIn, and other channels to generate new business leads
- Identify key decision makers and influencers, including CEOs, Executive Directors, DONs, Medical Directors, and Pharmacy Partners
- Build and maintain a strong top-of-funnel pipeline aligned to monthly quota goals
- Engage prospects to understand their challenges and qualify interest using defined criteria
- Set high-quality discovery meetings for Account Executives
- Maintain accurate activity and pipeline data in CRM
- Follow structured cadences and messaging aligned with BetterRX’s GTM strategy
- Track and optimize conversion rates across calls, email sequences, and meeting sets
- Provide feedback to marketing and sales leadership on message performance and market trends
- Work closely with Account Executives to ensure smooth handoff and strong alignment
- Meet performance metrics including qualified meetings set, inquiry-to-SQL conversions, activity volume and quality, and pipeline contribution toward revenue goals
Requirements
What you’ll need- 1–3 years of SDR or lead generation experience (healthcare experience a plus, but not required)
- Strong written and verbal communication skills
- Resilient, competitive, and motivated by measurable goals
- Comfortable working in a fast-paced, high-expectation environment
- Ability to work 100% remote
- Ability to travel for internal company summits (twice annually)
Benefits
Comp & perks- 100% Remote Environment
- Medical, Dental, Vision, Accidental
- Company paid: Short Term Disability, Long Term Disability and Life Insurance
- 401k Match after 1 year of tenure (4%)
- 3 weeks of PTO
- 5 Wellness Days
- Closed for 15 Holidays
- Ability to travel for internal company summits (twice annually)
