Senior Associate, Partnership Marketing

BIG HAPPY

. Report directly to the Product Marketing Manager and collaborate with Marketing, Partnerships, Sales, and Client Services .

Posted 11/3/2026full-timeNew York City • New York • United StatesSenior💰 $68,000 - $80,750 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B marketing and partnership marketing, with a strong focus on developing strategic presentations and marketing materials that drive business growth. Proficient in cross-functional collaboration and project management to execute effective go-to-market strategies.

Highest-signal resume keywords

B2B Marketing ExperiencePartnership MarketingStrategic Presentation DevelopmentCross-Functional CollaborationProject Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing Materials DevelopmentMessaging FrameworksGo-To-Market StrategiesPerformance ReportingVisual Storytelling

Soft Skills

Strong Writing SkillsAttention to DetailStorytelling Ability

Industry Keywords

Advertising IndustryAgency PartnershipsRetail Media NetworksCommercial GrowthMarket Insights

About the role

Key responsibilities & impact

Report directly to the Product Marketing Manager and collaborate with Marketing, Partnerships, Sales, and Client Services
Create tailored presentations and supporting materials for strategic meetings with agencies, holding companies, and retail media networks
Shape and execute go-to-market strategies for established partnerships to drive awareness, adoption, engagement, and revenue
Plan and lead joint marketing initiatives, including co-branded campaigns, content, and events
Build internal enablement resources explaining partnerships and their value to internal teams
Develop partner-facing materials and lead training sessions for agency and retail media network teams
Shape external partnership communications, including announcements, website content, thought leadership, and public-facing marketing initiatives
Gather market and partner insights to refine positioning, improve enablement resources, and identify collaboration opportunities
Establish repeatable processes and frameworks to scale partnership marketing
Produce partnership pitch decks, positioning and messaging frameworks, go-to-market materials, activation plans, co-branded content, enablement materials, training resources, announcements, case studies, proof points, and performance reports

Requirements

What you’ll need

2+ years of experience in B2B marketing, partnership marketing, product marketing, sales enablement, or a related field, ideally within the advertising or media industry
Proven experience developing strategic presentations, messaging frameworks, and marketing materials that support business development and commercial growth
Strong writing and storytelling skills, with the ability to translate complex offerings and partnership opportunities into clear, compelling narratives
Exceptional presentation and visual storytelling skills, with the ability to create polished, on-brand and co-branded decks tailored to different audiences
Strong cross-functional collaboration skills, with the ability to align marketing initiatives with business development priorities and work closely with external partner teams
Excellent project management skills and attention to detail, with the ability to manage multiple stakeholders and competing priorities
Experience in agency partnerships, retail media networks, or the broader advertising ecosystem is a plus
Must be currently authorized to work in the United States on a full-time basis
Big Happy cannot sponsor or take over sponsorship of employment visas

Benefits

Comp & perks

Access to benefits, including Healthcare, Dental, and Vision
Unlimited PTO - take what you need
HSA/FSA match program
Participation in Big Happy’s stock program
Paid Parental Leave
Half Day Fridays (except Q4)
Team Happy camaraderie—celebrating wins, learning from challenges, and fostering continuous career growth
A workplace culture where you can be yourself, contribute meaningfully, and be valued for your impact