Director, Business Analysis

BillGO

. Drive analysis on end-to-end acquisition funnel performance from impressions through activation .

Posted 10/7/2026full-timeRemote • Colorado • United StatesLead💰 $132,800 - $196,500 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Expertise in quantitative analytics, customer segmentation, and cohort analysis to drive customer acquisition and retention strategies. Proficient in leveraging data analysis tools and AI technologies to deliver actionable insights and improve business performance.

Highest-signal resume keywords

Quantitative AnalyticsCustomer SegmentationCohort AnalysisData Analysis ToolsPeople Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data AnalysisCustomer Acquisition Cost ModelingLifetime Value AnalysisForecastingScenario PlanningRetention AnalysisA/B TestingDashboard CreationLongitudinal AnalysisSegmentation Framework Development

Soft Skills

Problem SolvingDecision MakingEffective CommunicationInfluencing StakeholdersMentoring

Tools & Technologies

AI ToolsClaudeChatGPT

Industry Keywords

FintechPaymentsBankingLending

About the role

Key responsibilities & impact

Drive analysis on end-to-end acquisition funnel performance from impressions through activation
Identify high-value customer segments and optimize audience targeting, segmentation, and channel mix
Build models and analyses for customer acquisition cost, lifetime value, and payback periods
Support forecasting and scenario planning for acquisition growth
Analyze the end-to-end customer lifecycle from onboarding through retention
Identify drivers of activation, adoption, and attrition
Identify high-value and at-risk customer segments and recommend targeted actions
Conduct cohort and longitudinal analyses to understand customer trends
Deliver insights to improve retention, utilization, and frequency of use
Partner with product and customer teams to identify user-experience friction points and opportunities
Develop and maintain customer segmentation frameworks
Partner with marketing and product teams to design and measure A/B tests and experiments
Create and maintain dashboards and reporting frameworks across the acquisition and customer-management value chain
Translate complex data into clear, actionable stakeholder insights
Influence stakeholders and drive clarity on strategies, priorities, and trade-offs
Build and mentor analysts as the function scales

Requirements

What you’ll need

Bachelor’s degree in Business or quantitative field (Economics, Finance, Math, Physical Sciences, Statistics, Engineering, etc.)
5+ years of experience in quantitative analytics
2+ years of experience in people management
Demonstrated ability to problem solve and make decisions based on analysis
Proven track record of creating and delivering business strategies that enable growth and profitability
Strong proficiency with data analysis tools and experience working with large datasets
Experience with cohort analysis and customer segmentation, preferably across the lifecycle from acquisition through retention
Ability to leverage AI tools (e.g., Claude, ChatGPT) as a force multiplier to improve speed, quality, and impact of work
Action-oriented and results-focused approach to decision-making and problem solving
Demonstrated ability to communicate effectively across levels and groups to drive alignment
Strong experience working cross-functionally with marketing, data, product, risk, and engineering teams
Preferred: Experience in fintech, payments, banking, or lending