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Birdeye

Field Marketing Manager

Birdeye

. Own field events end-to-end, from developing the event concept and managing budgets, vendors, and logistics, to aligning with Sales, executing on-site, and tracking post-event ROI and pipeline impact .

Posted 9/15/2026full-timeRemote • Texas • United StatesJuniorMid-LevelWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing end-to-end field events, including budget management, vendor coordination, and post-event analysis. Proven ability to collaborate with Sales teams to drive outreach strategies and track event performance metrics.

Highest-signal resume keywords
Field Marketing ExperienceEvent ManagementBudget ManagementProject ManagementSales Collaboration

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Event Concept DevelopmentLogistics ManagementROI TrackingABM StrategyPerformance Reporting
Soft Skills
Clear CommunicationAttention to DetailOrganizational SkillsFlexibilityProfessionalism
Industry Keywords
B2B MarketingPipeline GoalsEvent LogisticsVendor ManagementPost-Event Recaps

About the role

Key responsibilities & impact
  • Own field events end-to-end, from developing the event concept and managing budgets, vendors, and logistics, to aligning with Sales, executing on-site, and tracking post-event ROI and pipeline impact
  • Partner closely with Sales to execute against target account lists and support account-specific outreach
  • Build and support targeted outreach strategies to drive pre-event meeting generation using an ABM-style approach
  • Manage event logistics including venues, vendors, catering, AV, signage, shipping, and on-site execution
  • Coordinate with RevOps, Design, Product Marketing, and Customer Marketing
  • Work alongside Sales to track outreach progress and ensure meetings are scheduled ahead of each event
  • Track and report event performance, including registrations, attendance, meetings, pipeline influenced, and revenue impact
  • Maintain organized event trackers, timelines, and post-event recaps
  • Support broader field marketing programs, including sponsored events, trade shows, and partner activations

Requirements

What you’ll need
  • 2–5 years of experience in field marketing, event marketing, or B2B marketing
  • Experience working closely with Sales teams and supporting pipeline goals
  • Strong project management and organizational skills
  • Comfortable managing multiple events across different markets at once
  • Experience managing budgets and tracking ROI
  • Clear, professional communicator with strong attention to detail
  • Willingness to travel up to 10-20% for events
  • Core working hours are 8:00 AM–5:00 PM CST (open to PST hours)
  • Flexibility to work occasional evenings or weekends during live events

Benefits

Comp & perks
  • 100% Employer-paid benefit plans available for employees with multiple health plan options (HSA, PPO)
  • Flexible PTO
  • 401(k) with company match
  • Flexible work from home options available
  • Maternity & Paternity Leave
  • Employee Resource Groups - network with like-minded "Birds"
  • Abundant opportunities that come with a dynamic and fast-growing organization!