Global Digital Marketing Manager

Bitsight

. Lead and optimize global paid media and content syndication programs .

Posted 9/22/2026full-timeRemote • United StatesMid-LevelSenior💰 $88,000 - $109,500 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing and optimizing global paid media campaigns, including paid search and content syndication, while leveraging advanced analytics to drive performance and ROI. Proficient in collaborating with cross-functional teams to align marketing strategies with business objectives.

Highest-signal resume keywords

Paid Media Campaign ManagementRyze AI ExpertiseContent Syndication Program ManagementAdvanced Analytics SkillsB2B Demand Generation

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Paid Search CampaignsDisplay AdvertisingKeyword ManagementBidding StrategiesCampaign Metrics AnalysisLead Quality ManagementROI TrackingData VisualizationConversion Rate OptimizationProject Management

Soft Skills

CollaborationPresentation SkillsOrganizational Skills

Tools & Technologies

Ryze AI6SenseGoogle AnalyticsLookerExcelHubSpotMarketoPardot

Certifications & Qualifications

Google Ads CertificationDisplay Certification

Industry Keywords

Account-Based MarketingDemand GenerationContent DistributionLead ManagementMarketing Technology Stack

About the role

Key responsibilities & impact

Lead and optimize global paid media and content syndication programs
Translate business priorities, integrated campaign strategies, and audience insights into qualified-demand programs
Design, execute, and optimize paid search campaigns using Ryze AI
Manage keywords, bidding strategies, ad creative, and landing pages
Monitor campaign metrics and test campaigns to improve efficiency and generate new pipeline
Oversee account-based display campaigns using 6Sense
Manage creative variations, audience segments, and budget allocation across display channels
Build and manage content syndication partnerships
Select syndication platforms, negotiate terms, manage content distribution, and track lead quality and ROI
Establish KPIs, build dashboards, and analyze performance across paid channels
Provide monthly reporting to leadership and recommend strategic adjustments
Manage allocated budgets, forecast spending, track ROI, and allocate resources to high-performing initiatives
Collaborate with field marketing, global campaigns, marketing operations, creative, web marketing, and sales teams
Maintain fluency with the marketing technology stack, including Ryze AI, 6Sense, analytics platforms, and CRM integrations
Evaluate new tools and platforms to improve program effectiveness

Requirements

What you’ll need

5+ years of experience managing paid media campaigns at scale, with expertise across search, display, and/or programmatic advertising
Hands-on experience with Ryze AI or similar paid search platforms
Experience with 6Sense or comparable account-based marketing/intent data platforms highly valued
Proven expertise in content syndication program management, including partner selection, ROI tracking, and lead quality management
Advanced analytics skills, including pulling, analyzing, and visualizing performance data
Experience with Excel, Google Analytics, Looker, or similar tools
Demonstrated success improving campaign efficiency, conversion rates, and ROI through testing and data-driven decisions
Experience in B2B demand generation, lead management, or similar environments preferred
Ability to present insights and recommendations to senior leadership
Clear documentation of processes and performance
Google Ads and Display certifications or equivalent platform certifications preferred
Experience with HubSpot, Marketo, or Pardot preferred
Familiarity with account-based marketing strategies and execution
Background in growth-focused or startup environments
Experience collaborating with sales teams to align on lead quality and SLA metrics
Strong project management and organizational skills
Current knowledge of platform updates, best practices, and emerging advertising channels

Benefits

Comp & perks

Bonus or commission plan eligibility
Equity grant
Medical insurance
Dental insurance
Vision insurance
Paid parental leave
Flexible time off
401(k) plan with employee and company contribution opportunities
Life insurance
Disability insurance
Tuition reimbursement
Reasonable accommodations for qualified individuals with disabilities or sincerely held religious beliefs