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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading sales development teams, driving pipeline generation strategies, and executing performance management in a metrics-driven environment. Proficient in coaching and developing talent while fostering cross-functional collaboration to achieve revenue goals.
Highest-signal resume keywords
Sales Development LeadershipPipeline Generation StrategyPerformance ManagementCross-Functional CollaborationMetrics-Driven Execution
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales DevelopmentOutbound SalesLead QualificationPipeline ManagementPerformance CoachingForecastingKPI InspectionOpportunity CreationActivity TrackingConversion Rate Analysis
Soft Skills
LeadershipCommunicationOrganizational SkillsMotivationAccountability
Tools & Technologies
SalesforceOutreachSalesloftLookerGongSales Engagement TechnologyAutomation ToolsData Enrichment Tools
Certifications & Qualifications
BA/BS Degree
Industry Keywords
SaaSFinancial ServicesPaymentsCommerceHigh-Transaction-Volume Sales
About the role
Key responsibilities & impact- Lead the day-to-day execution and long-term improvement of Square’s US BDR motion
- Own the US BDR pipeline generation strategy and translate revenue goals into outbound and self-sourcing plans
- Manage, coach, and develop BDR Managers and frontline contributors
- Build manager capability in performance management, inspection, difficult conversations, motivation, rep development, and execution
- Own performance goals including sourced opportunities, qualified meetings, conversion rates, pipeline value, AE acceptance, stage progression, and closed revenue contribution
- Establish operating cadences including forecasting, pipeline reviews, performance inspection, coaching, capacity planning, and monthly/quarterly planning
- Build scalable systems for hiring, onboarding, ramp, coaching, performance management, and career progression
- Translate BD strategy into team priorities and execution plans
- Execute outbound and self-sourcing strategies across priority sellers, verticals, geographies, and segments
- Partner with Sales leadership on revenue targets, territory strategy, AE capacity, pipeline needs, and market opportunities
- Collaborate with Marketing, Revenue Operations, Enablement, Analytics, Product Marketing, and Strategy to improve lead quality, messaging, routing, reporting, tooling, seller engagement, and funnel conversion
- Use data to identify performance trends and create coaching, process improvement, and execution plans
- Improve productivity through sales technology, automation, prospecting tools, funnel management, and coaching workflows
- Identify opportunities to use AI, automation, data enrichment, and sales engagement tools
- Pilot and scale outbound plays, cadences, messaging, tools, and workflows
- Hire, onboard, and retain high-performing BDR talent and support career progression
- Build a culture of accountability, urgency, curiosity, inclusion, high standards, and continuous improvement
- Represent the BDR function in Sales leadership forums with insights, trends, risks, recommendations, and feedback
Requirements
What you’ll need- 8+ years of experience in sales, business development, sales development, or another revenue-focused role in a high-growth environment
- 4+ years of experience in Sales Development, Business Development, outbound sales, pipeline generation, or lead qualification
- 4+ years of people leadership experience, including experience managing managers, team leads, or large frontline sales/BDR teams
- Experience managing managers or leading multi-layered frontline revenue teams
- Track record of leading teams that consistently meet or exceed pipeline generation, opportunity creation, activity, or revenue contribution goals
- Strong fluency in sales development metrics, including activity, conversion, meeting quality, AE acceptance, pipeline value, stage progression, and closed revenue contribution
- Experience managing execution in a metrics-driven sales environment, including forecasting, pacing, KPI inspection, pipeline reviews, capacity planning, and performance coaching
- Ability to diagnose performance gaps and translate insights into clear action plans
- Experience coaching sales managers and/or frontline reps
- Experience executing outbound prospecting, self-sourcing, lead qualification, or sales development motions
- Strong cross-functional partnership skills with Sales, Marketing, Revenue Operations, Enablement, Analytics, Product Marketing, or Strategy
- Ability to communicate performance trends, priorities, risks, and recommendations clearly to senior sales leaders
- Strong organizational, communication, and leadership skills
- Comfort operating in a fast-paced, evolving environment
- Preferred: experience in SaaS, financial services, payments, commerce, or high-transaction-volume sales
- Preferred: experience using Salesforce, Outreach/Salesloft, Looker, Gong, or similar tools
- Preferred: experience using AI, automation, data enrichment, or sales engagement technology
- Preferred: BA/BS Degree or equivalent
Benefits
Comp & perks- Remote work
- Medical insurance
- Flexible time off
- Retirement savings plans
- Modern family planning
- Reasonable accommodations throughout the recruitment process
