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Blockaid

Director, Product Marketing

Blockaid

. Lead a team of Product Marketing Managers and execute product marketing goals hands-on .

Posted 11/11/2026full-timeNew York City • New York • United StatesLead💰 $190,000 - $240,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B SaaS Product Marketing and Solutions Engineering, with a strong focus on marketing security and web3 products to technical audiences. Proven ability to lead teams, develop compelling messaging, and drive revenue through strategic market insights and collaboration.

Highest-signal resume keywords
B2B SaaS Product MarketingTeam LeadershipMarket ResearchMessaging DevelopmentBusiness Acumen

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Product MarketingSolutions EngineeringCompetitive ResearchPricing ModelsCampaign Development
Soft Skills
CuriosityAdaptability
Tools & Technologies
Gen AIAutomation Tools
Industry Keywords
Security ProductsWeb3 ProductsTechnical AudiencesGrowth-Stage CompanyDemand Generation

Tech Stack

Tools & technologies
Web3

About the role

Key responsibilities & impact
  • Lead a team of Product Marketing Managers and execute product marketing goals hands-on
  • Work with Product Managers and GTM leaders on customer, market, and competitive research
  • Use market insights to influence the Product roadmap
  • Define compelling messaging around products and platform for ideal customer profiles
  • Translate insights and learnings into messaging for campaigns and content ideas
  • Work with Sales Enablement to develop product- and solutions-focused messaging and marketing materials
  • Collaborate with product and sales to develop and optimize pricing models
  • Partner strategically with the Solutions Engineering team
  • Demonstrate Blockaid products

Requirements

What you’ll need
  • Strong experience marketing security and/or web3 products specifically for B2B technical audiences
  • 7+ years of experience in B2B SaaS Product Marketing, Product Management, or Solutions Engineering
  • 2+ years of experience leading a team of Product Marketing Managers and/or Product Managers
  • Understand how your work translates into creating demand and driving revenue, marketing complex technical products to technical and non-technical audiences
  • A curious mind that thrives on cutting edge tech (gen AI, automation, and other modern tools)
  • Strong business acumen
  • Personal experience in a growth-stage company or startup, and ability to grow and scale in a dynamic environment
  • Applicants must have the legal right to work in the country where the position is based, without the need for visa sponsorship

Benefits

Comp & perks
  • Fantastic healthcare including fully-paid options and FSA
  • PTO
  • Equity
  • 401k
  • Hybrid environment with pre-tax commuter benefits
  • Relocation assistance may be considered
  • Competitive compensation
  • Ongoing recognition
  • Opportunity to learn, contribute, and develop your skills