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Blooming Health

Project Marketing Manager

Blooming Health

. Own the end-to-end planning and execution of conferences, industry trade shows, virtual executive roundtables, and company-hosted events .

Posted 9/29/2026full-timeNew York City • New York • United StatesMid-LevelSenior💰 $90,000 - $120,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in event management and marketing project execution, with a strong focus on healthcare industry standards and stakeholder collaboration. Proficient in utilizing marketing automation tools and project management methodologies to drive successful outcomes and optimize campaign performance.

Highest-signal resume keywords
Event ManagementMarketing Project ManagementHubSpot ProficiencyProject Management Professional (PMP) CertificationHealthcare Industry Experience

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Event PlanningBudget ManagementTimeline ManagementCampaign Performance MeasurementLead TrackingWebsite OptimizationRisk ManagementResource AllocationMulti-Channel MarketingProject Scoping
Soft Skills
Excellent Communication SkillsAttention to DetailPersonal AccountabilityStakeholder ManagementAbility to Manage Multiple Priorities
Tools & Technologies
HubSpotTrelloAsanaMonday.comMarketing Dashboards
Certifications & Qualifications
Project Management Professional (PMP)
Industry Keywords
Healthcare AdministrationB2B SaaSHealth TechnologyPayer TerminologyProvider Terminology

Tech Stack

Tools & technologies
PMPSQL

About the role

Key responsibilities & impact
  • Own the end-to-end planning and execution of conferences, industry trade shows, virtual executive roundtables, and company-hosted events
  • Lead project management for Blooming Days, including in-person summits and virtual programming
  • Define event objectives, audiences, themes, and success measures with company leadership
  • Manage event timelines, vendors, budgets, deliverables, attendee communications, and internal responsibilities
  • Track leads, opportunities, and pipeline generated through conferences, webinars, and Blooming Days events
  • Coordinate integrated, multi-channel marketing campaigns
  • Develop project scopes, timelines, milestones, ownership structures, and task dependencies
  • Ensure campaign assets, collateral, approvals, and cross-functional deliverables are completed on schedule
  • Collaborate with Sales, Product, Design, leadership, and external agencies to resolve roadblocks
  • Provide stakeholders with updates on progress, risks, priorities, and deadlines
  • Oversee HubSpot use across marketing automation, attribution, data hygiene, and Sales alignment
  • Partner with operations and automation resources on platform maintenance
  • Manage website optimization initiatives with external vendors, focusing on user experience and conversion
  • Monitor team capacity, coordinate tactical assignments, and track campaign and event spending against approved budgets
  • Help implement and improve project management tools and processes, including Trello
  • Own the speaker pipeline for Blooming Days, conferences, webinars, and co-marketing initiatives
  • Coordinate speaker outreach, scheduling, preparation calls, asset collection, and event-day requirements
  • Maintain relationships with speakers and encourage repeat participation
  • Lead marketing projects for external advisors and translate strategic input into actionable initiatives
  • Coordinate with healthcare executives, partners, payers, providers, and other industry stakeholders
  • Manage marketing dashboards and reporting
  • Track funnel conversion, lead velocity, MQL-to-SQL conversion, campaign performance, event ROI, and customer discovery metrics
  • Produce weekly and monthly reporting for marketing and company leadership
  • Standardize campaign and event intake procedures, approval workflows, and request frameworks
  • Identify operational bottlenecks and implement solutions to improve execution speed and accountability

Requirements

What you’ll need
  • Bachelor’s degree in Marketing, Communications, Healthcare Administration, Business, or a related field
  • At least five years of experience in marketing project management, event management, marketing operations, or an agency environment
  • Experience working within healthcare, health technology, payer, provider, or B2B SaaS organizations
  • Demonstrated success managing conferences, executive events, speaker programs, or other complex marketing initiatives from planning through completion
  • Strong experience with HubSpot or a comparable CRM and marketing automation platform
  • Proficiency with project and work management tools such as Trello, Asana, Monday.com, or similar platforms
  • Strong understanding of project scoping, timeline management, budgeting, resource allocation, and risk management
  • Ability to manage multiple priorities and stakeholders in a fast-paced, evolving environment
  • Excellent written and verbal communication skills
  • Strong attention to detail, follow-through, and personal accountability
  • Working knowledge of healthcare payer and provider terminology
  • Experience planning executive-level healthcare events or industry conferences (preferred)
  • Experience measuring event attribution, campaign ROI, and marketing-sourced pipeline (preferred)
  • Familiarity with website optimization and conversion-rate improvement projects (preferred)
  • Project Management Professional (PMP) certification (preferred)

Benefits

Comp & perks
  • Fully remote work, except for employees located in New York City and the surrounding area, who work from the office one day per week
  • Medical, dental, and vision insurance
  • 401(k) retirement plan
  • Unlimited paid time off
  • Equity
  • Bonus