Media Buyer – LATAM

BM Digital

. Own and lead paid media strategies across Meta, Google, TikTok, Snapchat, and other relevant channels .

Posted 11/5/2026full-timeRemoteMid-LevelSenior💰 $30,000 - $70,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing paid media strategies across multiple platforms, including Meta, Google, and TikTok, while optimizing funnel performance and driving measurable business growth. Strong analytical and client-facing skills are essential for presenting insights and strategic recommendations to stakeholders.

Highest-signal resume keywords

Paid Media Strategy DevelopmentE-Commerce Client ManagementFunnel Performance OptimizationCreative Testing and OptimizationClient-Facing Presentation Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Paid MediaPerformance MarketingGrowth MarketingFunnel OptimizationConversion Rate AnalysisAudience TargetingBudget ManagementCreative Brief DevelopmentTesting Roadmap DevelopmentE-Commerce Metrics

Soft Skills

Analytical SkillsProblem-Solving SkillsCommunication SkillsClient Relationship ManagementPresentation Skills

Tools & Technologies

MetaGoogleTikTokSnapchatX

Industry Keywords

Customer Acquisition EconomicsAdvertising BudgetsStrategic RecommendationsCross-Functional CollaborationPerformance Insights

About the role

Key responsibilities & impact

Own and lead paid media strategies across Meta, Google, TikTok, Snapchat, and other relevant channels
Determine budget allocation, campaign structures, audience targeting, creative priorities, and profitable investment opportunities
Balance short-term performance with building a scalable acquisition engine
Work with Media Analysts to monitor performance, identify trends, diagnose problems, and improve efficiency and growth
Analyze the broader customer journey, including landing pages, conversion rates, offers, pricing, checkout, creative, retention, and post-purchase behavior
Develop structured testing roadmaps across audiences, creative, offers, messaging, campaign structures, and other growth levers
Evaluate test results based on business impact and apply learnings to future strategy
Partner with Creative Strategists to identify creative opportunities and translate performance data into creative briefs
Own client relationships, lead strategic conversations, present performance insights, and explain recommendations
Identify opportunities involving new channels, audiences, offers, creative, funnel improvements, and broader acquisition strategy

Requirements

What you’ll need

6+ years of experience in paid media, performance marketing, growth marketing, or a related field
Significant experience managing e-commerce clients is required
Strong hands-on experience with Meta, Google, and TikTok
Additional platform experience such as Snapchat or X is valuable
Experience managing significant advertising budgets
Demonstrated ability to develop and execute paid media strategies that drive measurable business growth
Strong understanding of funnel performance, conversion rates, customer acquisition economics, and e-commerce metrics
Experience with creative testing, offer testing, and landing page or funnel optimization
Experience working closely with Creative, Analytics, Growth, or other cross-functional teams
Strong client-facing and presentation skills
Experience creating and presenting strategic recommendations to senior stakeholders
Strong analytical, problem-solving, and communication skills
Fluent spoken and written English

Benefits

Comp & perks

Fully remote work
Access to experienced media, creative, growth, and technology teams
Access to proprietary data and tools such as Meteoric AI
Meaningful ownership over clients
Opportunity to test new ideas and identify growth opportunities
Path into media leadership, strategy, or broader growth responsibilities