Senior Brand Designer

Boldin

. Lead the evolution of Boldin's visual identity and brand story across web, social, product, and motion .

Posted 9/24/2026full-timeRemoteSenior💰 $160,000 - $180,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive brand design expertise with a strong portfolio showcasing typography, layout, color, and motion. Proven ability to lead brand evolution and creative direction while leveraging AI in the design process to enhance productivity and maintain quality.

Highest-signal resume keywords

Brand Design ExperienceCreative Direction OwnershipAI Integration in WorkflowsCross-Functional CollaborationOutcomes-Driven Approach

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

TypographyLayoutColor TheoryMotion DesignBrand Systems DevelopmentRebrandingCreative CampaignsOptimization TestingProduction PipelinesHuman-AI Collaboration

Soft Skills

EmpathyCritical ThinkingJudgmentCollaborationAdaptability

Industry Keywords

FintechTrust-Heavy DomainsStartup EnvironmentBrand IdentityVisual Identity

About the role

Key responsibilities & impact

Lead the evolution of Boldin's visual identity and brand story across web, social, product, and motion
Partner with founders and leadership to shape the brand's future
Create and maintain workflows, tools, and templates for consistent brand assets at scale
Partner with marketing on creative direction, campaigns, deliverables, and optimization testing
Work with product to create a cohesive brand experience across the platform
Co-create and maintain brand and product design systems for human and AI-driven workflows
Use AI to accelerate production and exploration while applying taste, judgment, and critical thinking
Empathize with customers and ensure quality and consistency in every brand detail

Requirements

What you’ll need

7+ years of brand design experience, including meaningful in-house work at product companies (fintech or other trust-heavy domains a plus)
A portfolio showing exceptional craft across typography, layout, color, and motion, including brand systems you built, scaled, or evolved
Experience owning a brand's creative direction, including at least one rebrand or brand evolution you led from concept through rollout
Active use of AI in your creative workflow, from ideation to production pipelines, with shipped work and a clear point of view on where AI accelerates and where human judgment matters
Outcomes driven: comfortable tying creative work to marketing tests and business results, and adjusting based on what you learn
Experience partnering directly with founders, executives, and cross-functional teams in a fast-moving startup environment

Benefits

Comp & perks

Equity
Performance Based Bonus
Reasonable accommodations throughout the recruitment process
Inclusive and diverse workplace culture