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Born Social

Social Media Manager

Born Social

. Create and edit native lo-fi assets in meme and video formats for Instagram Reels, Instagram Stories, and TikTok .

Posted 10/2/2026full-timeNew York City • New York • United StatesJuniorMid-Level💰 $80,000 - $90,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in creating and editing native lo-fi content for TikTok and Instagram, leveraging social trends and audience insights to craft engaging community interactions. Strong collaborative skills are essential for effective communication with cross-functional teams to deliver high-quality social-first client solutions.

Highest-signal resume keywords
Native Lo-Fi Content CreationSocial Media ManagementCommunity EngagementContent Performance EvaluationCollaborative Communication

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Content EditingSocial Media StrategyAudience Insights AnalysisCreative CopywritingVisual Content Ideation
Soft Skills
Quick-WittedAdaptabilityTeamworkAttention to DetailGrowth Mindset
Industry Keywords
TikTokInstagram ReelsSocial TrendsCommunity ManagementCultural Moments

About the role

Key responsibilities & impact
  • Create and edit native lo-fi assets in meme and video formats for Instagram Reels, Instagram Stories, and TikTok
  • Scout community and cultural moments and ideate real-time client opportunities
  • Monitor and respond to community messages
  • Identify proactive opportunities to engage new audiences beyond tagged mentions
  • Craft social-first replies using relevant copy and creative tactics
  • Ideate written and visual content using social trends, audience insights, brand knowledge, and tone of voice
  • Write community responses and social post captions
  • Evaluate organic content performance and share insights and creative analysis
  • Collaborate with Strategy, Creative, and Client Services teams
  • Communicate regularly to support leading social-first client delivery

Requirements

What you’ll need
  • Experience creating and editing native lo-fi content for TikTok and Instagram Reels
  • Well versed across key social platforms
  • Knowledge of current social trends and popular culture
  • Quick-witted with a flair for comedic community management
  • Strong understanding of social in-jokes and language
  • Ability to work quickly and adapt to daily trends
  • Collaborative, in-person communication and teamwork
  • Pride in delivering meticulous, high-quality work
  • Growth mindset and ambition
  • Two or more years of experience working with social media; agency-side experience preferable

Benefits

Comp & perks
  • 20 days vacation a year + 12 public holidays
  • Full Paid Medical Insurance (including dental and vision)
  • Annual performance bonus
  • 401k matching plan
  • Gym Membership contributions
  • Free fruit, breakfast cereals, snacks, soft drinks and tea & coffee
  • Free home office chair and screen
  • Quarterly team offsites / Regular socials
  • Free Citibike membership
  • Recruitment referrals bonus
  • Agile working policy
  • Flexible working hours by agreement with line managers