Director, Sales

Botrista Technology, Inc.

. Manage and mentor a portion of the Botrista Regional Account Executive team .

Posted 9/15/2026full-timeNew York City • Illinois • United StatesLead💰 $120,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing and mentoring sales teams, implementing data-driven sales strategies, and leveraging Salesforce for pipeline management and forecasting. Proven ability to exceed sales quotas and develop scalable customer acquisition processes in the Foodservice and Hospitality industries.

Highest-signal resume keywords

B2B Sales ExperienceSalesforce ProficiencyTeam ManagementSales Strategy DevelopmentNegotiation Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales ForecastingData AnalysisPerformance MetricsCustomer AcquisitionSales Quota Achievement

Soft Skills

Communication SkillsPresentation SkillsMentoringCoaching

Tools & Technologies

SalesforceCRM Systems

Industry Keywords

FoodserviceHospitalityRestaurant TechnologyAccount ManagementBusiness Development

About the role

Key responsibilities & impact

Manage and mentor a portion of the Botrista Regional Account Executive team
Implement and enforce rigorous metrics controls to improve sales results and regional performance
Set expectations, track performance trends, and address underperformance
Conduct team meetings, 1-on-1s, and field-coaching sessions
Develop and execute regional sales strategies to meet quarterly sales goals and machine placement KPIs
Support high-value, complex deals with senior leaders, multi-unit operators, franchise owners, and Food Service Directors
Ensure focus on identifying and qualifying high-traffic Ideal Customer Profile locations
Enforce Salesforce pipeline discipline and clean data hygiene
Monitor pipelines, conversion rates, and sales velocity; provide forecasts and performance updates to leadership
Partner with Account Management, Implementation, and Operations on post-sale handoffs
Provide field feedback to marketing, engineering, and culinary innovation teams
Audit pipeline health, Salesforce data hygiene, and regional performance metrics
Establish activity-tracking and CRM standards
Master the value proposition, product roadmap, and competitive landscape
Implement refined regional sales strategies to accelerate machine installations
Establish workflows with Customer Success, Finance, and Supply Chain
Deliver quarterly forecasts and performance assessments to the CRO
Exceed annual machine delivery quotas and KPIs
Develop scalable customer acquisition processes and evolve the regional sales playbook and team structure

Requirements

What you’ll need

Four-year college degree required (Bachelor's in Business Administration, Marketing, or a related field preferred)
8+ years of B2B sales, account management, or business development experience, specifically in the Foodservice, Hospitality, or Restaurant Technology industries
3+ years of experience managing and developing remote, multi-market account teams or high-performing sales individuals
Consistent, proven track record of meeting or exceeding sales quotas and managing complex, multi-stakeholder deals
Expert proficiency with Salesforce to manage pipelines, activities, and forecasting required
Strong communication, negotiation, and presentation skills
Analytical ability to translate sales data into strategic growth plans
Must reside in the East Coast or Midwest region
Willingness to travel regionally as required to support sales opportunities and team alignment

Benefits

Comp & perks

Bonus + Equity
Fully company-paid Medical Insurance
99% company-paid Dental and Vision Insurance
Flexible Paid Time Off (PTO)
7 sick days
14 company-wide holidays
Cell Phone and Internet reimbursement
401(k) program