Boundless Immigration

Marketing

• Lead the planning and execution of integrated marketing campaigns supporting brand awareness, demand generation, and revenue growth
• Develop campaign briefs, timelines, and go-to-market plans
• Coordinate campaign execution across Marketing & Brand, Sales Enablement, Creative, Business Development, and external partners
• Manage campaign calendars and marketing priorities
• Lead cross-functional meetings and remove execution roadblocks
• Coordinate product launches from planning through post-launch measurement
• Translate product strategy into actionable marketing plans
• Develop launch checklists, enablement timelines, and campaign workflows
• Equip Sales and Business Development teams with messaging, content, and resources
• Own HubSpot CRM administration and marketing campaign operations
• Build and maintain campaigns, workflows, lists, lead nurturing programs, and lifecycle automation
• Improve lead routing and CRM adoption with Sales
• Manage the marketing lead lifecycle, including capture, nurturing, scoring, routing, and measurement
• Track pipeline contribution, lead volume and quality, funnel conversion, and campaign attribution
• Build executive dashboards and recurring marketing reports
• Analyze campaign effectiveness and identify optimization opportunities
• Establish marketing KPIs and attribution reporting with leadership
• Own integrated campaign and production calendars
• Coordinate content development and production timelines
• Serve as the primary marketing liaison to Business Development and Sales
• Identify marketing opportunities supporting pipeline generation and customer engagement
• Coordinate campaign launches, sales enablement materials, and promotional initiatives
• Facilitate regular Marketing and Sales communication
• Establish scalable campaign management processes, streamline HubSpot operations, and support a predictable demand generation engine

Revenue Marketing Manager