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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Expertise in Adobe Journey Optimizer implementation and configuration, with a strong focus on data design, integration, and digital marketing execution. Proficient in managing workflows and leading technical teams while ensuring compliance with data protection regulations.
Highest-signal resume keywords
Adobe Journey Optimizer ImplementationData ModelingAdobe Experience PlatformJSON and XML ProficiencyDigital Marketing Execution
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Adobe Journey OptimizerData DesignIntegrationChannel ConfigurationAudience DefinitionDecision ManagementJSONXMLHTMLCSS
Soft Skills
Excellent Communication SkillsClient-Facing ExperienceProject Management
Tools & Technologies
Adobe Experience PlatformSalesforce Marketing CloudAdobe CampaignBrazeMarketo
Certifications & Qualifications
Adobe Journey Optimizer Certification
Industry Keywords
GDPR ComplianceCCPA ComplianceDigital MarketingAgile Project ManagementMarketing Automation
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Serve as the primary platform expert for Adobe Journey Optimizer, advising on architecture, governance, and best practices
- Lead discovery efforts with clients and internal team members to understand business needs and solution requirements
- Develop client business and data knowledge to align platform solutions with marketing objectives
- Translate business needs into technical requirements for platform configuration, data schemas, integrations, and customer journeys
- Partner with AEP/CDP Architects and Engineers on XDM schemas, data ingestion, dataset enablement, transformations, event pipelines, and monitoring
- Lead configuration and development of digital marketing campaigns across email, SMS, push, in-app, and other channels
- Manage AJO user roles and permissions
- Oversee platform development, testing, and deployment
- Support development teams working on platform integrations
- Create and present architecture and technical specification documents
- Serve as day-to-day technical platform SME for internal and client teams
- Oversee system health and lead engineers through maintenance protocols
- Manage workflows, deadlines, and change controls across multiple simultaneous projects
- Support project estimation and Marketing Technology roadmapping engagements
- Support ongoing platform and schema optimizations
- Direct technical implementation of features as needed
- Contribute to AEP Centers of Excellence, frameworks, accelerators, and reusable delivery assets
- Promote and enforce information security practices, including acceptable use, malware protection, and password security
- Identify, assess, and report risks affecting information asset confidentiality, integrity, and availability
- Evaluate data storage, processing, and transmission for GDPR, CCPA, and other privacy compliance
- Integrate data protection throughout the information lifecycle
Requirements
What you’ll need- Demonstrated experience of 3+ full end-to-end Adobe Journey Optimizer implementations, including architecture, data design, integration, and activation
- 3 or more years of hands-on experience working with Adobe Journey Optimizer
- Familiarity with Channel Configuration, Data Sources, Events, Actions, Audience Definition, Decision Management, and related AJO tasks
- Familiarity with non-native activation and external-system customer interaction
- Adobe Journey Optimizer certification preferred
- Experience with Adobe Experience Platform, RTCDP, and CJA strongly preferred
- Experience as a data modeler
- Proficiency with JSON and XML
- Experience or familiarity with HTML, MJML, CSS, and responsive email coding a plus
- Agency experience preferred, including 2+ years in a client-facing role
- Knowledge of agency structures and agile project management methodologies
- Solid understanding of digital marketing execution processes, audience segmentation methods, industry best practices, communication legal compliance, and downstream campaign analysis
- Excellent oral and written communication skills
- Ability to communicate effectively with technical staff, business personnel, and management
- Familiarity with marketing automation platforms and marketing cloud solutions such as Adobe Campaign, Adobe Journey Optimizer, Salesforce Marketing Cloud, Braze, or Marketo a plus
- Bachelor's degree in Computer Science, a related business or technology field, or equivalent work experience required
- Eligible candidates must be able to obtain employment authorization; Bounteous is willing to sponsor eligible candidates for employment visas
Benefits
Comp & perks- Equal opportunity employer
- Willingness to sponsor eligible candidates for employment visas