FREE ACCESS
5,000–10,000 jobs/day
See all jobs on Scoutfield
Search thousands of fresh jobs every day.
Discover
- Fresh listings
- Fast filters
- No subscription required
Create a free account and start exploring right away.
Digital Account Director – Planning, Client Leadership
Bountiful Cow. Act as the lead day-to-day client contact and maintain strong client relationships .
About the role
Key responsibilities & impact- Act as the lead day-to-day client contact and maintain strong client relationships
- Participate in client trading and sales performance forums
- Understand the client’s category and recommend actions to improve commercial performance and sales
- Ensure smooth account operations using best-practice account management
- Monitor reporting, results and performance-improvement opportunities
- Respond to in-market performance signals and business changes
- Develop and present integrated media recommendations linked to business objectives and sales targets
- Define the role of each media channel within campaign strategies
- Brief and coordinate specialist teams across integrated, cross-channel plans
- Adapt activity to performance and product-sales priorities
- Implement digital effectiveness measurement and aligned measurement roadmaps with analytics teams
- Identify and execute test-and-learn strategies to inform optimisation and future planning
- Introduce relevant media trends and opportunities to drive incremental performance
- Upskill broader team members and support junior planners’ learning and development
- Contribute to cross-agency working practices and new business pitches
Requirements
What you’ll need- Senior client leadership experience in media planning and account management
- Experience working across digital performance and brand-led planning
- Experience devising and delivering media plans against brand and revenue outcomes
- High-level technical understanding of paid search, paid social, programmatic and SEO
- Ability to discuss digital channel advancements and merits with clients
- Experience coordinating specialist teams to deliver integrated, cross-channel plans
- Sophisticated understanding of best-practice digital measurement
- Experience working with analytics teams on effectiveness measures and measurement roadmaps
- Ability to devise test-and-learn strategies
- Strong client servicing, organisation and attention-to-detail skills
- Ability to make commercially focused recommendations that drive sales
- Passion for media, ideas and business solutions
Benefits
Comp & perks- Flexible approach to working life
- Personal development through client contact, teamwork, training, exposure to all media and internal teams
- Learning and growth opportunities
- 5% of profits given back into the community
- Diverse, collaborative and creative work environment
- Culture encouraging creativity, entrepreneurialism and fun