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Account Development Specialist
Breakthru Beverage Group. Drive revenue and market share for the assigned portfolio and account base, spending 80% of working time in market .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in beverage marketing strategies, account management, and market analysis, with a strong focus on wine knowledge and consumer engagement. Proven ability to develop training modules and collaborate effectively with sales teams to drive revenue growth.
Highest-signal resume keywords
Beverage Marketing StrategiesFine Wine Accreditation (WSET Level 2 or Similar)Account ManagementMarket AnalysisSales Training Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales ExperienceAnalytic SkillsReporting SkillsCategory ExpertiseMarket Insights
Soft Skills
Verbal Communication SkillsWritten Communication SkillsProblem-Solving SkillsAttention to DetailCustomer Service Skills
Tools & Technologies
MS OfficePresentation Software
Certifications & Qualifications
Fine Wine Accreditation (WSET Level 2 or Similar)
Industry Keywords
Beverage Alcohol ProductsOn-Premise AccountsRetail AccountsConsumer Engagement MechanicsWine Styles
About the role
Key responsibilities & impact- Drive revenue and market share for the assigned portfolio and account base, spending 80% of working time in market
- Develop beverage and marketing strategies and growth plans for assigned categories or suppliers
- Research trends, categories, and portfolios to support supplier goals
- Present new products and beverage offerings and conduct monthly business reviews with key accounts
- Collaborate with Trade Development and Sales management to accelerate new brand launches
- Plan high-end consumer activations within key accounts
- Provide real-time market insights and report field intelligence for the assigned territory and categories
- Collaborate with on-premise and retail sales teams to develop creative growth solutions
- Develop and deliver training modules for sales teams, customers, and suppliers
- Establish merchandising objectives, define POS needs, and obtain appropriate category distribution
- Analyze accounts to identify opportunities and determine specific account needs
- Own account plans and execute brand plans
- Conduct staff education and build category knowledge
- Maintain relationships with key stakeholders and gatekeepers of assigned accounts
- Participate in supplier and category-specific work-with sales calls
- Facilitate account visits and dinners for dignitaries and supplier representatives
- Drive market share in retail or on-premise accounts
- For retail accounts, focus on facings, placement, cold box share, displays, and planogram placement
- For on-premise accounts, focus on wine menu placement, BTG, monthly features, and staff training
- Handle beverage alcohol products responsibly and conduct safe interactions with the public
- Perform other duties assigned by the supervisor
Requirements
What you’ll need- Bachelor’s degree in related field and/or equivalent training and work experience
- Minimum of 3 years in sales or industry-related and category expertise experience for category-specific roles
- Fine Wine Accreditation, preferably WSET Level 2 or similar (CSW, Level II Court of Master Sommeliers), must be in process or completed within 6 months
- In-depth understanding of wine styles, different regions and grapes, aging potential for various wines, and specific flavor profiles
- Specialized knowledge of the supported category or responsibility
- Valid driver’s license and ability to operate a motor vehicle
- Proficient PC skills using MS Office and other computer programs, including presentation software
- Verbal and written communication skills using diplomacy and discretion, plus customer service skills
- Ability to multitask, work independently and/or within a team, pay attention to detail, and meet deadlines
- Analytic and reporting skills
- Sound judgment and problem-solving skills
- Ability to work in a fast-paced, high-volume team environment
- Preferred: on-premise/hospitality experience in a management capacity
- Preferred: strong understanding or background of consumer engagement mechanics
- Preferred: previous experience with a wine supplier or distributor
Benefits
Comp & perks- Equal opportunity employer
- Reasonable accommodation during the employment process
- Professional development through educational workshops, professional publications, personal networks, and advanced certifications