Manager, Merchandising

Breakthru Beverage Group

. Assist sales teams in achieving sales volume, distribution, and display objectives by managing and coaching merchandisers .

Posted 11/5/2026full-timeSarasota • Florida • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong management and coaching capabilities to enhance team performance and achieve sales objectives. Proficient in communication, problem-solving, and analytical skills to effectively manage key-account relationships and drive merchandising strategies.

Highest-signal resume keywords

Management ExperienceCoaching SkillsAnalytic SkillsCustomer Service SkillsSales Support Experience

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

MerchandisingSales Strategy DevelopmentPerformance ManagementRoute PlanningData Analysis

Soft Skills

Verbal CommunicationWritten CommunicationProblem-SolvingAttention to DetailTeam Collaboration

Tools & Technologies

MS OfficePresentation Software

Industry Keywords

Key-Account ManagementSales VolumeDisplay ObjectivesSupplier ManagementCustomer Issues

About the role

Key responsibilities & impact

Assist sales teams in achieving sales volume, distribution, and display objectives by managing and coaching merchandisers
Maintain communication with sales regarding customer issues, service, shelf changes, and displays
Maintain key-account relationships and identify account opportunities
Review merchandising programs with key customers and develop opening display plans for new accounts
Sell in store resets, manage coverage of open territories, resolve complaints, and escalate issues
Coordinate brand priorities for pulse periods and promotions with local supplier representatives
Manage supplier surveys, including route planning, pre-surveying accounts, and action plans with sales FSMs and AMs
Conduct bi-monthly planning meetings with sales development representatives
Pre-plan monthly goals through one-on-one meetings with SDRs and merchandisers
Define monthly merchandising and SDR priorities with Division and POS Managers
Supervise merchandisers and sales development representatives
Develop and review performance enhancement plans and conduct evaluations and coaching
Address skill deficiencies through customized coaching plans and progress tracking
Participate in interviewing, selection, sourcing, onboarding, and training processes
Manage teams through coaching, evaluations, and performance management plans
Promote adherence to work rules and standards through accountability, coaching, and counseling
Conduct safe and responsible interactions with the public while handling beverage alcohol products
Perform other duties as assigned

Requirements

What you’ll need

Bachelor’s degree in related field and/or equivalent training and work experience
Minimum of 5 years’ experience in management
Proficient PC skills using MS Office and other various computer programs including presentation software
Results-oriented professional with verbal/written communication skills using diplomacy and discretion and customer service skills
Ability to multi-task, work independently and/or within a team, pay attention to detail and meet deadlines
Analytic and Reporting skills
Sound judgment and problem-solving skills
Ability to work in a fast-paced, high-volume, team environment
Preferred: 2–3 years of sales support experience
Ability to remain in a stationary position at times; communicate; and operate a computer and telephone
Ability to occasionally lift 45–65 lbs.