Sales Development Representative – Spirits

Breakthru Beverage Group

. Rotate through different sales territories and fill open territories as needed to maximize supplier-brand sales to the trade .

Posted 10/9/2026full-timeCastle Rock • Colorado • United StatesJuniorMid-Level💰 $40,000 - $50,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates strong sales acumen with the ability to develop and execute effective merchandising strategies while maintaining brand visibility. Proficient in customer service, communication, and problem-solving within a fast-paced sales environment.

Highest-signal resume keywords

Sales ExperienceCustomer Service SkillsAnalytic And Reporting SkillsPresentation SkillsUnderstanding Of Wine And Spirits

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Strategy DevelopmentInventory ManagementMerchandisingAccount Compliance SurveysMulti-TaskingProblem-SolvingData Analysis

Soft Skills

Verbal CommunicationWritten CommunicationAttention To DetailTeam CollaborationDiplomacy

Tools & Technologies

MS OfficePresentation Software

Certifications & Qualifications

Valid Driver’s LicenseSolicitor’s Permit

Industry Keywords

Supplier-Brand SalesPoint-Of-Sale MaterialsWine And Spirits IndustrySales PresentationsCustomer Needs

About the role

Key responsibilities & impact

Rotate through different sales territories and fill open territories as needed to maximize supplier-brand sales to the trade
Assist the Merchandising Department during particularly heavy merchandising periods
Call on accounts and cover daily routes using an established and efficient routing pattern
Prepare and deliver professional sales presentations addressing company priorities and customer needs
Sell display ideas, new products, cold box, shelf, back bar placements and resets, drink and wine lists, and promotions
Take inventory and restock shelves where legal
Maintain maximum brand visibility using current point-of-sale materials
Collect and deliver checks or other remittances where legally permissible
Conduct educational staff training seminars on brands
Deliver products in extenuating circumstances and handle or refer customer issues and complaints
Preplan sales and merchandising strategies using monthly pricing and product programming information
Maintain accurate historical account purchase information
Complete national account compliance surveys where applicable
Achieve supplier-brand distribution, volume, and activity goals
Process credits and returns and communicate with accounts regarding aged receivables
Attend and actively participate in weekly sales meetings
Perform other duties as assigned by the supervisor

Requirements

What you’ll need

Bachelor’s degree in related field and/or equivalent training and work experience
Minimum of 2 years’ experience in sales
Basic PC skills using MS Office and other various computer programs including presentation software
Results-oriented professional with verbal/written communication skills using diplomacy and discretion
Customer service skills
Ability to multi-task, work independently and/or within a team, pay attention to detail and meet deadlines
Analytic and reporting skills
Sound judgment and problem-solving skills
Ability to work in a fast-paced, high-volume, team environment
Valid driver’s license
Ability to hold a Solicitor’s Permit
Understanding of wine and spirits
Ability to stand, sit, talk, hear, and use hands and fingers to operate a computer and telephone
Ability to reach overhead, squat, and bend
Ability to carry and lift 45–65 pounds

Benefits

Comp & perks

$3,600 car allowance
Health care benefits
Life insurance
Time off benefits
Participation in the Company’s 401(k) plan