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Brillio

Consultant

Brillio

. Design and implement Marketing Cloud Advanced solutions using Email Studio, Journey Builder, Automation Studio, Content Builder, Mobile Studio, Advertising Studio, and Interaction Studio/Personalization .

Posted 9/29/2026contractPune • IndiaMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Salesforce Marketing Cloud and Data Cloud, focusing on advanced solutions for customer journey orchestration, audience segmentation, and campaign performance optimization. Proficient in utilizing AMPscript, SSJS, SQL, and various Marketing Cloud tools to create personalized customer experiences while ensuring compliance and governance standards.

Highest-signal resume keywords
Salesforce Marketing CloudAMPscriptCustomer Journey OrchestrationSalesforce Data CloudCampaign Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Email StudioJourney BuilderAutomation StudioContent BuilderMobile StudioAdvertising StudioHTML5CSS3SQLREST/SOAP APIs
Tools & Technologies
Salesforce Core CloudsGitCI/CDDevOpsTableau
Certifications & Qualifications
Salesforce Marketing Cloud Email SpecialistSalesforce Marketing Cloud AdministratorSalesforce Marketing Cloud ConsultantSalesforce Marketing Cloud DeveloperSalesforce Data Cloud Consultant
Industry Keywords
Customer EngagementData HarmonizationIdentity ResolutionGDPR ComplianceB2B Marketing Automation

Tech Stack

Tools & technologies
CloudETLSOAPSQLTableau

About the role

Key responsibilities & impact
  • Design and implement Marketing Cloud Advanced solutions using Email Studio, Journey Builder, Automation Studio, Content Builder, Mobile Studio, Advertising Studio, and Interaction Studio/Personalization
  • Develop and manage multi-channel customer journeys across Email, SMS, Mobile Push, and Web channels
  • Build dynamic and personalized communications using AMPscript, SSJS, HTML, CSS, and SQL
  • Configure and optimize Marketing Cloud Advanced features, including Unified SMS Conversations, Path Experimentation, Einstein Engagement Features, and Advanced Automation Capabilities
  • Lead audience segmentation, activation, and customer engagement strategies using Salesforce Data Cloud
  • Implement Data Cloud data ingestion, harmonization, identity resolution, profile unification, and activation
  • Integrate Data Cloud with Marketing Cloud, Sales Cloud, Service Cloud, external systems, and data sources
  • Develop Calculated Insights, Data Actions, and Real-Time Customer Profiles within Data Cloud
  • Collaborate with business stakeholders to define use cases, campaign strategies, and customer experience improvements
  • Optimize campaign performance through analytics, reporting, A/B testing, and customer engagement insights
  • Ensure platform scalability, governance, privacy, and compliance standards are maintained

Requirements

What you’ll need
  • Strong experience with Salesforce Marketing Cloud, including Email Studio, Journey Builder, Automation Studio, Content Builder, Mobile Studio, Advertising Studio, Contact Builder, and Audience Builder
  • Advanced knowledge of AMPscript, SSJS, SQL, HTML5, and CSS3
  • Experience in campaign management, personalization, and customer journey orchestration
  • Experience with Marketing Cloud Advanced Edition capabilities
  • Expertise in Salesforce Data Cloud, including Data Streams, Data Mapping, Data Model Objects, Identity Resolution, Data Harmonization, Unified Customer Profiles, Segmentation, Data Actions, Calculated Insights, and Activation Targets
  • Experience integrating Data Cloud with Marketing Cloud and Salesforce Core Clouds
  • Understanding of real-time customer engagement and activation frameworks
  • Experience with REST/SOAP APIs, Salesforce Platform Integration, external data source integrations, and ETL/data migration
  • Experience with Git, CI/CD, and DevOps practices
  • Preferred certifications: Salesforce Marketing Cloud Email Specialist, Salesforce Marketing Cloud Administrator, Salesforce Marketing Cloud Consultant, Salesforce Marketing Cloud Developer, Salesforce Data Cloud Consultant, and Salesforce AI Associate
  • Good to have: Agentforce exposure, Marketing Cloud Intelligence (Datorama), Tableau/CRM Analytics, CDP implementation experience, B2B/B2C marketing automation knowledge, and GDPR/marketing compliance experience