Marketing Leader

Brown & Brown Insurance

. Execute strategies driving membership growth, retention, broker engagement, market intelligence, and brand awareness across pooled insurance programs .

Posted 9/16/2026full-timeEphrata • Washington • United StatesSenior💰 $100,000 - $125,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in business development, marketing strategies, and relationship management within the insurance sector. Proficient in analyzing market trends and developing initiatives to drive membership growth and retention.

Highest-signal resume keywords

Business DevelopmentMarketing StrategiesBroker RelationsMarket AnalysisProject Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Market ResearchOutreach StrategiesEngagement StrategiesRetention StrategiesEducational Program DeliveryPresentation DevelopmentPerformance Metrics AnalysisCRM ProficiencyData AnalysisUnderwriting Knowledge

Soft Skills

Strong Communication SkillsRelationship ManagementOrganizational SkillsCollaborative Work StyleService Orientation

Tools & Technologies

Microsoft OfficeCRM SystemsDatabase ManagementTracking Systems

Industry Keywords

InsuranceBroker EngagementMembership GrowthMarket IntelligenceBrand AwarenessNonprofit MarketsPublic Entity MarketsCompetitive Analysis

About the role

Key responsibilities & impact

Execute strategies driving membership growth, retention, broker engagement, market intelligence, and brand awareness across pooled insurance programs
Develop member market share growth initiatives and recommend improvements based on market conditions and results
Identify and pursue opportunities to expand broker engagement, interest, and advocacy across all brands
Manage prospect pipelines, outreach activities, and growth metrics
Build and maintain relationships with brokers, members, and partners
Facilitate onboarding, education, and engagement efforts with broker agencies and state associations
Support member retention through communication, feedback collection, and relationship management
Develop or support marketing campaigns, educational materials, presentations, and communication tools
Promote program services and maintain consistent branding and messaging
Represent the organization at conferences, industry events, and networking opportunities
Monitor market trends, competitor activity, and growth opportunities
Prepare reports and recommendations for strategic decision-making
Partner with leadership and operational teams to improve processes and support growth objectives

Requirements

What you’ll need

Bachelor’s degree or equivalent combination of education and relevant experience in marketing, business, communications, insurance, public administration, or a related field
Three or more years of experience in business development, marketing, account management, insurance, member services, broker relations, or a similar relationship-based role
Demonstrated ability to build and maintain productive relationships with brokers, members, partners, and internal stakeholders
Strong verbal and written communication skills, including the ability to deliver engaging presentations and clearly communicate program value
Experience developing or supporting outreach, engagement, retention, or growth strategies
Ability to analyze market information, trends, feedback, and performance metrics to support strategic recommendations
Strong organizational and project management skills, with the ability to manage follow-up activities, pipelines, reports, and multiple priorities
Professional, positive, and engaging communication style with a strong service orientation
Ability to work collaboratively across departments while also taking initiative and performing duties with minimal supervision
Proficiency with Microsoft Office and CRM, database, or tracking systems
Ability and willingness to travel for conferences, broker meetings, partner meetings, and industry events
Regular and reliable attendance, including the ability to work remotely as business needs require
Experience in insurance or risk management for nonprofit and/or public entity markets
Knowledge of underwriting processes and broker distribution channels
Experience with market research, competitive analysis, and training or educational program delivery
Experience developing and delivering educational programs, webinars, or professional training
Manual dexterity, arm and upper body range of motion sufficient for keyboard, mouse, and telephone use
Speech and hearing sufficient for in-person and telephone communication
Vision sufficient for computer monitor use
Ability to sit at a desk for at least 7–10 hours per day

Benefits

Comp & perks

Medical/Rx
Dental
Vision
Life Insurance
Disability Insurance
ESPP
401k
Student Loan Assistance
Tuition Reimbursement
Free Mental Health & Enhanced Advocacy Services
Paid Time Off
Holidays
Preferred Partner Discounts