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BuildingLink

Growth Marketing Strategist, NYC Market

BuildingLink

. Own the NYC growth plan, including account, segment, and product prioritization .

Posted 10/2/2026full-timeRemote • New York • United StatesMid-LevelSenior💰 $95,000 - $105,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B marketing with a focus on Account-Based Marketing (ABM), demand generation, and growth strategies. Proficient in utilizing HubSpot and Salesforce for campaign management and data analysis to drive revenue growth and build strong relationships within the Greater NYC market.

Highest-signal resume keywords
B2B MarketingAccount-Based Marketing (ABM)HubSpot ExperienceData AnalysisRevenue Growth

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Demand GenerationCampaign ManagementPipeline ManagementMarket AnalysisRevenue Forecasting
Soft Skills
Clear CommunicationRelationship BuildingTailored Messaging
Tools & Technologies
HubSpotSalesforceAI Automation
Industry Keywords
Greater NYC MarketProperty ManagementPropTechAccount-Based ProgramsMulti-Channel Campaigns

About the role

Key responsibilities & impact
  • Own the NYC growth plan, including account, segment, and product prioritization
  • Run multiple campaigns throughout the year
  • Drive upsell and cross-sell of additional products and modules including KeyLink, TippingLink, and ManageHOA
  • Expand single-building relationships into full management-company portfolios
  • Win new logos through account-based programs targeting priority buildings and management companies
  • Build and run personalized, multi-channel campaigns in HubSpot across email, digital, direct mail, events, and content
  • Use AI and automations to develop an autonomous ABM marketing machine
  • Analyze data to prioritize focus areas, test channels, offers, and messaging
  • Forecast marketing impact for stakeholders
  • Partner with Customer Success to identify expansion signals and coordinate timing
  • Partner with Sales on larger opportunities and handoffs
  • Own attribution and reporting on marketing-sourced pipeline and revenue

Requirements

What you’ll need
  • 3 to 5 years in B2B marketing (ABM, demand generation, growth, or lifecycle), including owning a program, segment, or market on your own
  • Track record of growing revenue inside existing accounts and generating new pipeline
  • Hands-on HubSpot experience
  • Experience working in HubSpot, Salesforce, and Product data
  • Analytical ability to set pipeline and revenue goals, test what works, and explain results
  • Clear communication skills and ability to tailor messages to board members, property managers, and management-company executives
  • Strong knowledge of the Greater NYC market and market terminology
  • Ability to build relationships with local property and management-company decision-makers
  • Property management or PropTech experience is a strong plus

Benefits

Comp & perks
  • Annual Bonus Eligible
  • Remote First
  • Flexible PTO
  • Birthday Holiday
  • Summer Fridays
  • Paid Parental Leave
  • Bereavement Leave
  • Medical, Dental, & Vision benefits
  • Company sponsored HRA
  • Short Term/Long Term Disability
  • Life Insurance
  • 401k with 4% matching
  • Company Events
  • Holiday Parties
  • Friendly Office Competitions
  • Professional Development Opportunities
  • Autonomy
  • Flexibility
  • Career growth
  • Promotion
  • Ongoing performance recognition
  • Safe, inclusive, and professional work environment